This year, as in years past, Ginger Bay will donate approximately $13,000 to the Audubon Society of Missouri, a portion of which will be generated by the salon’s Earth Month Pedicure.
by Staff
April 8, 2016
Ginger Bay promotes its Earth Month Pedicure on its website, in social media, and through a digital presentation on flat screen TVs in both its locations.
2 min to read
Ginger Bay promotes its Earth Month Pedicure on its website, in social media, and through a digital presentation on flat screen TVs in both its locations.
Earth Day comes once a year for most of us, but at Ginger Bay Salon & Spa, it’s a 365-day-a-year proposition. With two St. Louis-area locations, Ginger Bay takes its commitment to the environment seriously. This year, as in years past, Ginger Bay will donate approximately $13,000 to the Audubon Society of Missouri, a portion of which will be generated by the salon’s Earth Month Pedicure. This luxurious 60-minute service includes a warm exfoliating mask, hydrating mask, hot stones, and a hand, foot, and leg massage. Other than the nail polish, the products are all earth-friendly. “All of the products incorporated in the service are from Aveda and are naturally derived from plants and flowers,” says owner/CEO Laura A. Ortmann.
Originally created as a seasonal service — for March and April —the Earth Month Pedicure became so popular that the salon decided to keep it on the menu year-round as part of its Earth Month initiatives. “When we offer this service in March and April, we donate $10 of the service to our Earth Month charity. The remaining 10 months of the year, we donate $5 from every service,” Ortmann notes.
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“We have a very strong culture and philanthropic mission at Ginger Bay. We reuse, repurpose, and recycle as much as possible,” says Ortmann. “The salon donates its used electronics to a local shelter that provides work for individuals with physical challenges. It recycles over four tons of paper, plastic, glass, and aluminum per year, and printed materials are produced on post-consumer recycled content using soy ink.” The salon’s gently used linens are even given to local women’s shelters and animal rescue centers.
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