Nail Design
Taylor-Made Nail Art
How do you get a famous nail entrepreneur to change her stripes? Ask nail technician Charese Sailor, who got Tammy Taylor to stray from her usual conservative pink-and-white or red-polished nails to simple nail art for the first time.
Polish du Jour
Play Cupid for Your Customers
Salon owners fixes up clients on Valentine's Day
Party Nails Add Pizazz
The Holiday season is the perfect time to get clients to try something a little glitzy.
Her Nails Are Smokin’
Nail technician Diane Gatto’s unusual hobby has made for some unusual nail art.
The Many Faces of a Backfill
By acquiring this advanced skill, nail technicians can earn more money per service and stay one step ahead of the game.
Nails File: The Nominees Have Been Named
In this year's NAHA competition, we think they're all winners.
Cool Hunting in the Big Apple with Suzi
OPI Products' Suzi Weiss-Fischmann recently returned from New York City, where she discussed fashion and beauty trends with top magazine editors.
Give the Feet a Treat
Toe rings are hot for summer, and showing them off to customers by wearing them yourself is the best way to sell them.
How to Complain to a Consumer Magazine About Nail Coverage
Don't get mad; help inform beauty editors
Hello Dolly
Debbie Ward, a nail technician at Artisan Salon in Livermore, Calif., sculpted a set of 10 pink-and-white acrylic nails, each no bigger than a tic tac.
Painting for Profit
Things were a little slow at Mary Ella’s Salon in Bakersfield, Calif., so nail technician Carol Crismas thought she’d see how her clients’ favorite nail art beach scene looked airbrushed on a T-shirt.
Dress Code Nixes Dark Polish
Parochial school allows polish, just not black.
OPI Donates on Behalf of Nicole
Repeat Performance: After its star-studded premiere at Gilda’s Club in New York, Nicole came to Southern California in the form of a gala event at the famous Sky Bar inside the Mondrian Hotel.
Special Additions
Everyone's feeling the heat of competition from discount salons. Some are doing something about it. Here are three add-on services readers recommend to bring in more money and enhance client satisfaction.
Applying Revelation Tips
Star Nail Products’ Revelation tip has a natural nail width and arch that remains no matter where the tip is trimmed and a short well for easy blending.
Click with Consumers?
The Gap is competing for your clients’ retailing dollars in a totally new way.