
Salon Uses Web Chat to Capture New Clients
Salon Rootz created an online chat option that can be used by site visitors to ask questions or book an appointment in real time.
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Salon Rootz created an online chat option that can be used by site visitors to ask questions or book an appointment in real time.







More than 130 people in the San Jose, Calif., area have reported bacterial infections after receiving pedicures at several salons. Of those people, 19 have been confirmed to have a bacterial infection.
This will be our 7th Boot Camp and an extra-special one. We'll be learning from leading beauty industry educators and coaches, while also celebrating 100 years of MODERN and our MODERN SALON 100.
“I wanted to create a fun, vibrant space reminiscent of a party atmosphere where patrons could enjoy music, a subtitled flick, and have conversations with their nail tech and each other," says Diane Meza, owner of Varnish Lab in Los Angeles.
You’re competing against the discount dollar store and the high-end boutiques, but with a little creativity, you can create a buzz around your salon – and not just the services – that will keep people long into the New Year.
Whitney Mazzacoli, a nail tech at Mario Tricoci Hair Salon & Day Spa’s Oak Brook, Ill., location, won the company’s Summer Nail Art Contest.
With service names like The Walk of Fame and The Starlet, nail techs make sure clients who stop by get the A-lister treatment.
Start a simple green program in your salon, then promote it to your clients.