Tech Pays for Help From Yelp

For the past year and a half, salon owner Rachael Waggoner has been investing precious marketing funds in pay-per-click advertising on Yelp.

Nail Those Profits At Sea Round Table

Nail Talk Radio hosts a nail round table at the Vicki Peters "Nail Those Profits at Sea" Cruise featuring Brandy Coull, Jessica Hoel, AthenA Elliott, Karen Hodges, Alex Fox, and Holly Schippers.

Bizzy App for E-mail Marketing

Bizzy mobile app helps small businesses send timed and targeted e-mail marketing campaigns. Bring customers back without the cost of a marketing department!

On My Mind: Are You Specialized or Diversified?

Five Ways to Ensure Your Marketing Video Will Suck

Jennifer Santoro of InVidz Smart Video Technology outlines five factors that will destine your video for failure.

Hypothetical Business Building

Say someone gave you $10,000 to spend on your business, how would you use it? 

Tough-as-Nails Roller Derby Nail Techs

Nail techs by day, derby divas by night, these rough and tumble women know the meaning of “work hard, play hard.” 

Best Social Marketing Tips

We asked, you answered. What’s your best social media marketing tip?

ICMAD Honors Orly, Kallista

Orly’s “It All Started With Pink” campaign won this year’s ICMAD Cosmetic Innovator of the Year (CITY) Award for Marketing/Advertising Innovation: Print Ad Marketing. Kallista Daily Moisturizing Cream for Creative Hands won the award for Product Innovation in the Bath & Body category.