Offer Convenience With a “Bridal to Go” Program
Zano Salons co-owner Nick Provenzano didn’t feel the salon was capturing as much bridal business as it should. After months of research, Zano launched Bridal to Go.
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SEARCHMENUSEARCHZano Salons co-owner Nick Provenzano didn’t feel the salon was capturing as much bridal business as it should. After months of research, Zano launched Bridal to Go.
This month we asked nail techs: How do you deal with negative comments on your social media?
Salon Rootz created an online chat option that can be used by site visitors to ask questions or book an appointment in real time.
Gia Winfield’s Baltimore salon, The Purple Peach Nail Bar, cultivates an edgy vibe, offering clients complimentary wine, hookahs, and a Purple Peach energy drink.
“Many of us start out customer relationships by giving great customer service, but slowly let it fizzle,” says Milady’s Michelle Campbell.
In this transcription of The Nail Hub Podcast, Elizabeth Morris discusses how you can give your clients a streamlined and tactful checkout process so they leave your salon on a high note.
Creating a perfect experience for your clients is an admirable goal, but it could be a liability if taken to an extreme. Is perfectionism preventing you from profits?
This month we asked nail techs: What's the nicest thing a client has ever said to you?
Keeping your clients coming back takes more than just providing expert services. These customer service ideas will help you show clients how much you love and value them.
If your salon isn’t equipped for plus-sized women, you may be losing out on valuable clientele.
The drive to own a family business runs deep in sisters Lauren Hunter and Manda Mason, who left careers in recruitment and finance to pursue their dream of opening an all-natural nail salon in Columbus, Ohio, sparked by an overnight epiphany.
Salon owner Jamie Lopez has always loved the beauty industry, but as a plus-size woman, she hasn’t always found it a welcoming place. Lopez’s experiences inspired her to open her salon and make it comfortable for women like her.
Salon consultant Tammy Dennis recommends that owners offer an unconditional guarantee for their services to get customers through the door.
Customized services can attract clientele looking for a personalized experience from their salon.
Readers sent in the #saddest3words they've ever heard in the nail industry.
From on-demand service to using natural ingredients, these spa trends will help keep your business ahead of the industry curve.
I decided to thank my clients for their loyalty with a small treat.