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If you’re frustrated by the amount of work it takes to develop and deliver an exceptional site, you can let The Nail Superstore do the work for you with its new Salon Web Template.
WebOpenings.com is a marketplace that assists salon and spas in booking those open appointments that would otherwise go unused.
Learn how to create a nail identity, build relationships, let others help you, and be selective in your marketing efforts.
You want to market to clients but can’t figure out how to get the most bang for your buck. How do you make the most of all the advertising mediums open to you?
Getting teens prepared for their big day can mean more than a one-time client. It can mark the beginning of a relationship that lasts for years.
The consultation is your first opportunity to educate your new client and impress her with your professionalism.
What’s the quickest way to a client’s heart? Is it through endearing nail tech personalities, attention to smile lines, or wham-bam Valentine’s Day salon specials?
Turn passers-by into walk-in clients with a creative window display. Six salons share the displays that work for them.
Moving On Up: Tucked inside and out of view, these salons seem to defy the first rule of business: location, location, location. How do salons succeed when they’re several stories up and out of sight?
According to Cosmopolitan, certain polish brands are starting to market lines catering to men. For example, EvolutionMan's lacquers have the tagline "for the no-nonsense rebel inside all of us."
