12 Things to Know About Exterior Salon Signage
Grab passers-by's attention with good graphics, a simple message, and a clear message.
MENU
SEARCHMENUSEARCHGrab passers-by's attention with good graphics, a simple message, and a clear message.
There’s a perception among certain salon and spa owners that nail services are low-end, unprofitable, “unspa-like,” and just plain smelly. The reality is, if you are ignoring nail services in your establishment you are paying for it in your bottom line.
Frustrations with nail product distribution have led to manufacturers to refocus on the "little guy."
How a salon chooses to pay its staff can make all the difference in employee retention, quality of service, profitability, and your ability to compete. After payroll, salon owners are often left only with their own tip money and revenue from services they've performed. Should you abandon the traditional commission structure for a pay system that rewards behaviors that are key to the salon's overall success?
Market your services to students and turn them into loyal clients. Read on for tips from salons who've successfully brought students in--and kept them coming back. From advertising in the school paper to participating in sorority events, there's more than one way to go about it.
Brooks & Butterfield Ltd. in Northampton, Mass., is the creative brainchild of two women who wanted to create the most specialized spa in its market. With their backgrounds in the beauty industry, it was inevitable that this year-old spa would become an instant success.
As an instructor at the Ottawa Academy & West End Academy in Gloucester, Ontario, Tanis Darling has started the Nail Tech Alliance of Canada. One of its goals is to implement a standardized nail curriculum throughout the country.
A big negative many nail technicians may fail to consider the difficulty of getting credit or financing from a commercial bank based on your standing as a business owner.
It took five years and more than $100,000, but Nails Now! Owner Ira Bloom finally prevailed in his quest for the IRS to recognize his nail technicians as independent contractors.
If the IRS asked to examine your salon's Federal Tax returns, would you survive the audit? Read on for an account of a salon owner who thought she was doing everything "by the book."
Gary Winterhalter announced that it has acquired F.H. Loeffler Company.
"These meetings have created the simplest, yet greatest management changes we’ve made in years.
It may be small, but your business card speaks volumes about your salon. Get our experts advice on how this tool can make a powerful, effective statement about your business.
Incorporating your salon can protect your personal assets and establish it as a professionals run business.
Industry, business, and government organizations can lend you a helping hand when starting a new business.
Constantly remind your clients of what you do that will never be able to be done by machine.
Top salons use promotional gimmicks, discounts and targeted advertising to get clients to try their pedicures.