Something to Talk About: Embarrassing Feet

Beautification is our business, but what happens when a new client reluctantly reveals feet that appear to defy even our considerable skills? Learn how to talk clients out of their embarrassment and into a regular foot maintenance program.

Today’s Buzzword Is Branding

Are you making plans for 2012 yet? Hopefully somewhere in the haze of holiday services your marketing wheels have been spinning. I plan to hit you with different ideas throughout January as well as asking for

Dr. Mix on Foot Care: A Look at Less-Than Perfect Toenails

Pretty Presents

This set of nail art is a true gift to the client!

Q&A: Opening a Salon Without a Clientele

Hi Candice, Very inspiring story. I have a question: did you have clients when you opened? I'm opening Sept. 1 and am wondering how I can build my clientele without spending money on expensive advertising.Thanks,Solo Hi Solo!  I'm

Safe Electric Filing Is a Technique that Takes Time

But once you have, using an electric file will become habit — a safe one.

Nail Passions Fulfilled: Becoming an Educator

Nail companies are always on the lookout for new educators. They are looking for enthusiastic and motivated techs to show other nail techs how they too can make fantastic nails using that specific brand.

Starting-Point Strategy: Putting Together a Business Plan

So you want to open a nail salon. Or perhaps you already own salon but you want to improve your business.

Introducing Jessica and Crystal

Thank you so much Vicki for finishing up your 1-year stint as a Blueprint blogger. (And more importantly, congratulations on making it through your first year as a new salon owner!) Readers, if you have specific