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It’s sometimes instructive to take a look at the nail salon industry from the other side of the chair: the client’s side. That’s why it can be especially insightful to chat with a select breed of nail salon owner: the client-turned-salon entrepreneur.
When Shauni Kelly was creating Hot Heads Barbershop and Cool Claws Nails in Albuquerque, N.M., she wanted to take the “rock star pedicure” service to the extreme — by tying the entire pedicure room decor into the “rock star” theme.
Current and former salon owners share their personal insights on the things they would go back and change, if only they could.
In designing the spa and lounge, Dunlap went for chic simplicity and clean lines. She wanted a place where girlfriends could congregate.
Let's Do Launch: Creating a memorable opening for your nail salon requires intensive planning, organizational skills, and marketing savvy.
A likeable salon name can make a powerful emotional connection with your clientele, which makes it easy to remember and generates buzz, says Alexandra Watkins, chief innovation officer of Eat My Words. “The more memorable your name and the more people talk about it, the less advertising you have to do,” she says.
Managing editor Sree Roy visits ROB|B: An OPI Concept Salon on opening day.
Julie Nguyen, owner and founder of Blu Water Day Spa, has plenty of experience in the beauty industry. Coming to the United States when she was 16 and building on the beauty training she received in Vietnam, she worked in hair, then nails and cosmetics, and was quickly able to purchase her own salon.
If you think salon ownership is easy, take this quiz before you make the leap.
It’s easy to see the benefits of a partner in our personal and social lives — but are there benefits to a partner in business? An LLC might be a better way to structure your business.
Managing Editor Sree Roy says, " As a new resident of Long Beach’s Belmont Shore neighborhood, I’m frequently asked for my nail salon recommendation. I'm happy to say I finally have an answer."
Two services each in two different salons for these two NAILS editors.
To announce her new neighborhood salon, owner found that a newspaper article that included pictures of her "older" staff was the best advertising!
A name is the first impression a salon makes on a client, and every name (no matter how clever or generic) says something about that salon. Some names are spontaneous acts of inspiration, while others are mulled over for months on end between family and friends. But every owner feels some sort of bond with her own salon’s name, and each has a story about how it came about.
Home-based salons offer techs flexibility, tax relief, and independence. We asked new and seasoned techs who took the plunge how they handled issues that are particular to home-based salons.
As if Cabo doesn’t already sell itself, now there’s one more reason to head there for your next vacation — HIVE Salon + Spa. Located on the grounds of the One & Only Palmilla hotel in Los Cabos, Mexico, HIVE has locals and tourists alike swarming to this hot spot.
Opening your first salon can be the most exciting time of your life — and the most challenging. Follow along as salon owner blogger Robbie Schaeffer applies for construction permits, decides of design details, and starts the hiring process.
