
The Evolution of the Nails Industry
In the beauty world, nails went from being an afterthought to the center of attention. How has the industry changed in the last 50 years, and how have nail professionals navigated the journey?
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In the beauty world, nails went from being an afterthought to the center of attention. How has the industry changed in the last 50 years, and how have nail professionals navigated the journey?








The kits are an exclusive line of waterless mani and pedi kits that are easy-to-use, hygienic, and affordable.
In this video from the NAILS Troubleshooter series, Elaine Watson, vice president of marketing and sales for Star Nail International, shows how to create tartan nail art with regular polish.
A striper brush, a dotting tool, and Morgan Taylor nail lacquer are all you need to dress up nails for the holidays. Clients will love these festive looks and you’ll appreciate how easy they are to do.
In this video from the NAILS Troubleshooter series, Elaine Watson, vice president of marketing and sales for Star Nail International, shows how to file a square nail shape.
Nail tech Bana of @Banicured_ shows how she creates a set of nails inspired by an iconic scene in Jordan Peele's film, Get Out, starring Daniel Kaluuya.
In this video from the NAILS Troubleshooter series, nail tech Lorena Marquez shows how to create abstract 3-D nail art with acrylics and gel-polish.
The OPI GelColor Venice Collection evokes the romance and grandiose splendor of Italy's "floating city," and brings elegance to the nails and toes.-
Denise Heavner creates these acrylic nails that are inspired by a poison dart frog. For more of Heavner's videos, visit her YouTube channel.