Electronic Word of Mouth

Sara Cole, owner of Parisian Nails of Sequim in Sequim, Wash. started a business Facebook fan page when she began nail school because it was the best way she knew to hit the ground running when she graduated. And it worked.

These States Are Decorating the Most for the Holidays

According to a nationwide survey, 83% of Americans are decorating for the holidays and 79% will decorate a Christmas tree.

The Power of Polish

A gauge of high-fashion savvy, nail color has trickled down from the runways to become a sizzling retail commodity and an integral part of the way consumers use color to build their wardrobes.

Come Celebrate All Things Feet at the Foot Forward Summit

NAILS is hosting a new event, the Foot Forward Summit, in Atlanta in August.

Happy New Year (2013)!

Hope things are off to a great start for you! Have you made any professional goals for the year? Maybe destination education, trying a new service, or having a plan to raise your prices? I’m looking

Nail Art Studio: So Hot We’ll Melt Your Popsicle

Give your clients a taste of summer. 

Armrest of DOOOOOOM

I had my desk custom built almost 20 years ago. Since then, I’ve had a handful of jobs where I didn’t use it — it also doubles as an excellent TV stand, student desk, and sewing

Day 151: Flower and Festival Nail Art

Michelle Ruiz Lacayo, Costa Rica

Day 223: Summer Abstract Nail Art

Tuong-Vy Nguyen, American Nails (Pensacola, FL)