
The Beauty Pro Book Club: 4 Reads to Inspire Growth and Success
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
According to a nationwide survey, 83% of Americans are decorating for the holidays and 79% will decorate a Christmas tree.

The classic Christmas tree is favorite Christmas decoration in 2023.
Photo: Lombardo Homes
The holidays are here, and some Americans are already decking their halls. Lombardo Homes released its 3rd Annual Christmas Decor Report, examining popular decorations, which states decorate the most, and what Americans are spending.
The average spend on decor: $140, nearly two times what was spent in 2022 — but two-thirds think they’re spending the same (thanks, inflation!).
14% are already decorating for Christmas right now, but nearly one-in-two begin the week after Thanksgiving.
Top decorations in the nation: Christmas Trees, Christmas Lights, and Mistletoe.
Which states embrace the spirit of the season the most? According to an analysis of Google search terms, Vermont decorates the most in the U.S., followed by Wyoming and Delaware.
Rank | State | Decoration |
|---|---|---|
1 | Vermont | Christmas Tree |
2 | Wyoming | Santa |
3 | Delaware | Window Candle |
4 | Rhode Island | Window Candle |
5 | North Dakota | Nativity |
6 | Alaska | Santa |
7 | New Hampshire | Window Candle |
8 | South Dakota | Angel |
9 | Maine | Snowman |
10 | Montana | Ornaments |
Originally posted on Modern Salon

Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.

When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex

Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex

Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.

A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.

Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.

This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.

Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.