
Beach Girl
Essie Nail Polish in Knockout Pout completes the “beachy” look.
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The ibd Just Gel Polish Starter Kit comes complete with a base coat, top coat, six shades of Just Gel Polish, a cuticle pusher, tent card, appointment cards, and an instructional DVD.
INM’s owner Garrett Kellenberger promoted INM’s new Gelavish Cure Gel LED Lamp, as well as new collections of Gelavish Gel Polish.The Bellissima International team was eager to showcase and demo their line of gels. From left
NSI Polish Pro is a light-cured formula that lasts two weeks without chipping, smudging, or cracking. It takes only minutes to apply and can be quickly dried under UV- or LED-lamps. Plus, removing it is a cinch. Ten minutes is all it takes. Available in 24 tip-tingling colors that shine on, and on, and on. Give your clients the mani of their dreams.
There was a cool assortment of happenings — from new products to live demonstrations to plenty of friendly nail techs — at the ISSE (International Salon & Spa Expo) in Long Beach over Jan. 31 to Feb. 2. Here are some of the interesting things I saw.NailTek master educators Jan White, Saverne Smith, and Marianne Hunter chatted with me about the industry.
Learn how to create this plaid design using Gel II.
The ELLEGirl Model Search (ellegirlmodelsearch.com), an online photo-based contest, began in 2007 to empower women ages 13 to 25 to follow their modeling dreams while instilling the importance of self-confidence in an industry that’s often clouded by self-doubt.
Looking to add even more color options for your clients? Why not consider an easy-to-apply color gel application? From soft pastels to solid bolds, color gels can be a longer-lasting alternative to traditional nail polish.
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
Recently, long-lasting gel polish has gained a significant at-home appeal, according to Allure magazine's December 2011 Beauty Reporter. But does it last?