The Magic Continues for OPI

Left to right: OPI's COO Eric Schwartz, GM Mary Van Praag, artistic director Suzi Weiss-Fischmann, VP of marketing Mary Freeth, founder George Schaffer, and NAILS group publisher Cyndy DrummeyIt was hard to imagine someone replacing George

Behind the Polish Curtain

On the September 7 episode of “The Today Show,” reporter Sara Haines went where few have been before — behind the scenes at OPI Products during a polish naming session with executive VP and artistic director

Totally Wicked: OPI x Wicked Collection Launches

Each nail polish in the collection is inspired by iconic moments and characters from Wicked, ensuring that every color tells a story.

L.A. Mayor Applauds OPI

Los Angeles Mayor Antonio Villaraigosa recognized OPI for its “great corporate citizenship,” saying that the 400 jobs the company has created are a model for the rest of Los Angeles.

ISSE Part 2

Didn’t make it out in the cold rain to ISSE in Long Beach, Calif.? Or made it, but weren’t sure if you saw all the highlights on the show floor? Here’s a quick recap of the show. European

OPI Takes On The World

Graphic Design 101

Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.

OPI & Miss Universe Collaboration

OPI Products Inc. is in Las Vegas today to reveal the colors of its upcoming Miss Universe Collection of polish, which will be available in September.  The four new colors will be unveiled tonight at a

Lights, Color, Action! The Polish Picture

Early 1991 color launches are soft and sexy and high fashion.