Building a strong Instagram presence is essential to standing out in the beauty industry, and utilizing this free social service can be one of your best marketing tools. Learn some vital tips and tricks straight from the NAILS editorial team on how you can start boosting your business today with the help of social media.
The 2018 forecast calls for high-contrast elements, with a chance of bold political statements and elevated excellence.
NAILS caught up with the co-founder and style director of CND, Jan Arnold, to get an exclusive Q&A about the Nightspell collection.
The CND Design Lab provides eye-catching, avant-garde nail looks inspired by a tropical paradise for the Blonds' Spring/Summer 2018 show.
CND's nail designs for Jeremy Scott's New York Fashion Week show featured silver-dusted fingers and brightly colored nails.
Before I worked in publishing I worked in public education. I consider it a privilege to have spent so much time in the school system. I was there to teach, but I loved my job because of what I learned.
Executive editor Beth Livesay discusses the joys of networking.
NAILS Next Top Nail Artist Season 4 Winner Tracey Lee shares a once-in-a-lifetime experience.
View photos from the award-winning Cosmoprof North America trade show, held July 9-11 2017.
Soakless manicures have many benefits, but many clients are accustomed to a soak in warm water and can’t imagine a manicure without it. Learn how to educate your clients on the benefits of the soakless manicure and get them excited for soak-free pampering.