Facebook and Twitter pages are becoming the quickest and most effective ways for manufacturers to directly communicate with customers. For nail techs, becoming an online fan or follower can help keep you informed about nail education, troubleshooters, product specials, style trends, and more.
When I got to the office this morning, the following message was in my inbox: Milady’s Webinar “Jump on the Social Media Bandwagon” Tweet me! Facebook me! Become our fan on Facebook! Technology continues to advance how we
You gotta love these cute Pac-Man nails that singer Jordin Sparks was sporting last week. “Mr & Mrs Pacman on my thumbs, the ghosts on the middle and fruit on the pinkies! So amazing!!!” she gushes
Like many salons, East Village Spa in Des Moines, Iowa, was fully booked for Valentine’s Day, then right before the appointment cancellation charge cut-off of 48 hours, clients “suddenly” realized they wouldn’t be able to come in. Rather than lose money on empty appointments, the salon posted the new openings on Twitter. “They were immediately snatched up by people who’d waited too long to make Valentine’s Day plans. Twitter helped us stay 100% booked,” says owner Cassie Sampson.
Last-minute openings in your appointment book are inevitable, but these days filling them can mean the difference between being able to pay all of your bills and, well, not being able to. Thankfully, up-to-the-minute social networking sites like Twitter and Facebook are starting to hit their stride, just in time for you to take advantage of the marketing capabilities they have to offer.
Minx seems to be popping up everywhere on the celebrity circuit. Celebrity manicurist Lisa Logan, who also does Beyonce’s nails, recently did a Minx set on Cheetah Girl Adrienne Bailon for MTV. And MTV even taped