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Nail Design|Articles|Sep 1, 2019

Fall Nail Color Preview

See the upcoming polish, gel-polish, gel, and powder colors! From warm browns and nudes to rich reds, oranges, and blues, this year’s color collections bring comfort and a touch of holiday glam as cool weather takes over.

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Wellness|Products|May 22, 2019

Argan Oil

The Entity Argan Oil uses unrefined oil to maintain the integrity of the Argan seed. The oil is cold pressed, which prevents the lipids and antioxidants from breaking down underheat, and is then triple filtered to maximize purity. 

Nail Design|Articles|Feb 13, 2019

Spring Color Preview

From delicate nudes and slates to vibrant pinks, blues, and oranges, this year’s spring color collections bring positive vibes to warm-weather manicures.

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Technique|Articles|Jan 5, 2018

Get Dipping With These Products

Dipping is a fast, durable service that is becoming popular among nail techs and clients. If you're looking for the newest systems and colors, these products are a great place to get started.

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