
Yellow Is Gen-Z’s Go-To Color
Millennial Pink is on its way out. The new color that is attracting younger clients is being referred to as Gen-Z Yellow.

Millennial Pink is on its way out. The new color that is attracting younger clients is being referred to as Gen-Z Yellow.
Robin Rodenbaugh, The Mobile Manicurist, Forest, Va.

Teens and tweens can be ideal nail art clients. Tempt them with something cool for back to school that will suit their style.
Nail artist Robin Rodenbaugh demonstrates how to nail prom season manicures.

Super Artist: Go behind the scenes with Blossom Beauty Lounge's Cammy Nguyen as she creates fun and trendy nail art for our August cover.

Girls love nails — and many do their own manis and pedis instead of visiting the salon. But there are things you can do to bring them in and keep them coming back for more.

When it comes to nail art, these kids aren’t playing around.

No one loves switching up their polish more than teenagers. So stock your retail section with products your younger clients will love and watch how fast they fly off the shelves. Who knows, maybe your adult clients will grab some for themselves, too.

Ninety-two percent of girls between the ages of nine and 17 use some sort of nail product — making it the most popular cosmetic item among teen girls.

This intrepid young philanthropist-reporter talks tween and teen trends from Cosmoprof North America.

Established in 1967, this Midwest vocational-technical school goes above and beyond when it comes to nail tech programs.

Getting teens prepared for their big day can mean more than a one-time client. It can mark the beginning of a relationship that lasts for years.

Teen Vogue, in its April 2012 issue, counted more than 35,000 reader votes to find the most desirable beauty products of today. Under the "Makeup" category, OPI won best nail polish brand.

Teen Vogue named Nicole by OPI's Rainbow in the S-Kylie product number 10 on the magazine's "Ten Most Wanted" list of beauty products.

Actress Britt Robertson told Teen Vogue this month that Essie's sophisticated purple polish called Smooth Sailing is one of her eight beauty essentials.

The kiddie and teen demographic for money-making potential is anything by tiny.

have you considered adding a few youth-focused services? They don’t need to include as many extras and you can charge a lower price so it’s affordable.