Nails
MenuMENU
SearchSEARCH

Entering the Marketing Realm

Holy canolis, I'm a nail salon OWNER! Boy, how my to do list has gotten longer. My salon has been open for almost three weeks. The response has been great. My location is on a very

by NAILS Magazine
June 11, 2013
2 min to read



Holy canolis, I'm a nail salon OWNER! Boy, how my to do list has gotten longer. My salon has been open for almost three weeks. The response has been great. My location is on a very busy street in town and, although I've been in the industry almost eight years, being a salon owner is totally new -- especially since I'm by myself.

My grand opening is slated for June 22. I'm thinking of calling it a "Sip and See". I want to give everyone a chance to come check out the salon and see all of what The Purple Pinky is about. I've opted out of working that day as I think it will be too hard to work and meet/greet people. I have some cool door prizes -- all purple, of course -- to give away.


Since I've always worked in a salon, I've never felt it necessary to market myself. Social media has always been my go-to if I needed to fill my book quickly for the day. Now that I have my own place, I feel marketing is a vital tool in bringing in new clients, people who haven't even heard of me. I need help on that front. I want to do things that are unique and different.

I would love to hear of all the types of marketing tools that you guys have used to help build your business. I'm open to all ideas!

—Crystal, The Purple Pinky Nail Salon, Danville, Ky.

Subscribe to Our Newsletter

More Blog Posts

Ad Loading...
Ad Loading...

Not Good at Saying No

Where to start...where to start...well, let's start with: Why start over? When I graduated from nail school I was immediately hired at a busy full-service salon, and I started working hard to build a clientele. I

by NAILS Magazine

Crystal's Bio

Last year I was a busy nail tech in a small town, completely content in what I was doing, trying to advance myself and set myself apart with the competition in my area. Had you asked

by NAILS Magazine

Meet Crystal

This time last year I was a busy nail tech in a small town, completely content in what I was doing, trying to advance myself and set myself apart with the competition in my area. Had

by NAILS Magazine
Ad Loading...