

Tech Talks to Town
Birmingham, Ala.-based tech Arnisha “Phyne’sse” Morrow was featured in the Birmingham News for her nail expertise.

Soft Skills – Ethics Demo
Milady’s Softskills: Interpersonal Skills for the Beauty Industry is the must-have employee orientation tool! Learn how to improve communication and customer service skills. Running time is approx. 180 mins. www.milady.cengage.com

Off the Beaten Path
Reiki, ear candling and teeth-whitening are just a few of the alternative services being offered in salons around the country.
Dear Shari: My pedicurists don't like doing pedicures.
Shari Finger, salon owner and veteran nail technician, tackles your tough questions.

Nurses and Nails
Special care must be taken when performing service consultations for those in the health care industry and related fields. Turn this into a positive by marketing a healthy, natural nail regime for this client base.

Take a Tip From ... Vicki Peters' Nail Products' Vicki Peters
Mastering your acrylic liquid-to-powder ratio will help make work easier and more fun.

Press Release Yields Big Bookings
To announce her new neighborhood salon, owner found that a newspaper article that included pictures of her "older" staff was the best advertising!

Help Wanted? Put It in a Postcard
“The award-winning M&M Nails and Wellness Center is currently holding auditions for a dream team member,” reads salon owner Maisie Dunbar’s recruitment postcard. “I send it out to schools as well as names I get from beauty business search engines,” she says.

Footlogix, Part 5 of 5
Closing remarks - educate yourself so you can educate your clients.
Learn the Keys to Reinventing Yourself
What do Madonna, Steve Jobs, and Vicki Peters all have in common? They continue to be at the top of their field and the top of their game by constantly reinventing themselves. What could you have in common with these movers and shakers? More than you might think!

On My Mind: Girls Just Want to Have Pedicures
have you considered adding a few youth-focused services? They don’t need to include as many extras and you can charge a lower price so it’s affordable.

Take a Tip From…INM’s Sara Rayna Holden
INM elite educator Sara Rayna Holden shares an interesting way of keeping nail art inspiration close by.

Quick Tips
Manicuring — It’s the most basic of all services, but there is always something new you can learn. We asked techs to tell us their favorite little tips for this simple service.

SpaRitual Education Essentials for Spa Professionals - Part 2 of 3
SpaRitual offers progressive concepts designed to treat mind, body, hands, feet and nails.

SpaRitual Education Essentials for Spa Professionals - Part 1 of 3
SpaRitual offers progressive concepts designed to treat mind, body, hands, feet and nails.

NSI Products - Client Consultation
Watch step-by-step demonstrations covering acrylic, gel, and nail art.

A Winning [Brand] Combination
Becoming a household name is important for any business -- salons included. The winner and finalists in our Best Salon Brand contest prove they have what it takes to build a strong brand. From interesting logos to unique promotional materials such as pocket mirrors and brushes, these salons prove that consistency can build brand loyalty.



