Business
Our Better Half
NAILS is in the Valentine’s spirit, and so are many of our readers. As an ode to all of the significant others out there — who help with housework and, importantly in the beauty profession, cope with crazy night and weekend schedules — here are some beauty professionals and their loved ones who make it all work.
by Sree Roy
My Other Life: Devonné Franks, MRI technologist
Devonné Franks’ two careers couldn’t be more different. “Instead of making people feel good about themselves and look beautiful, I worry if I’m going to find something on their exam,” say Franks, who works as an MRI technologist in a hospital in Lima, Ohio, and also does nails at Shear Brilliance in Delphos.
Retail Boutique: Magnets
Help your clients ditch the dull vacation souvenirs by offering trendy magnet sets that add a splash of color and personality to any file cabinet or household refrigerator. The witty graphics and modish images make these magnets attention-grabbing retail items.
PNI Now Americanails
As of January 1, 2012, PNI Worldwide is officially known as Americanails.
Group Supports Latino Beauty Professionals
The National Latino Cosmetology Association (NLCA) is a non-profit organization made up of beauty professionals, salons and spas, distributors, and manufacturers.
Edwards Urges Consistency and Innovation
Chicago-based nail tech Amber Edwards was recently named nail director for Mario Tricoci Hair Salons & Day Spas. NAILS asked Edwards how she intends to make her mark at the salon.
Pedicure Boots
The suede and leather boots with the warm and fuzzy interior have an innovative upgrade: a flap that folds down so clients can get their toenails polished.
Nails and Networking in the Northwest
The 2011 Northwest Networking Retreat was an incredible success with a record 60 nail techs coming together October 14-17 on Vashon Island near Seattle.
Oriental Decorative Backdrop
Use this backdrop to create privacy between pedicure spas or to separate the waiting area from the rest of the salon
Beauty-Pro Hot Towel Steamer Demo
This new hot towel steamer is ideal for manicures, pedicures, waxing services, and more. For more info, visit www.beautypro.us.com.
Luméjere Floating Wick
This centerpiece creates no odor and no soot, but, like certain types of candles, its oil can be used as a cuticle or massage oil on clients
On My Mind: Use the “Nail Polish Index” to Your Advantage
NAILS editor Hannah Lee discusses the effect of the "nail polish index" and how your salon can get in on the action.
A Gem of a Collection
The Semi-Precious Home Collection by The Amazing Stone Fragrance Corporation uses semi-precious gems to enhance candles, reed diffusers, room mists, hand soaps, and body oils — and the result is beautiful.
Interview Rule #1: Don’t Stink
Simple mistakes can cost you a new job, according to Patricia D. Sadar, a 20-year veteran of human resources management and author of Congratulations…You Aced the Interview and Congratulations…You’re Hired. Here are some tips from Sadar to acing your interview.
Mobile Marketing Best Practices
Mobile marketing for salons is a cost-effective way to build repeat business by keeping customers informed about the latest offers and any new services.
Sell It
Retail Analysis & Coaching Tools for the Salon and Spa from Milady is a key tool to help you take your current retail sales and put them on the fast-track to becoming a larger share of your business.
The Salon Inspector Says …Clutter Is Crazy
Nothing screams “unprofessional” louder than a station cluttered with stuff. Unclutter your manicure table and keep it clutter-free throughout the service.