
In The Know

When Feet Are Beat: Marketing to Marathoners
In October, Mario Tricoci Hair Salons & Day Spas offered Chicago-area runners the opportunity to work out the kinks after the Bank of America Chicago Marathon with complimentary upgrades to massages and pedicures during the week following the race.
LeChat Appoints Aaron Hill to National Sales Manager position.
LeChat is proud to introduce the addition of Aaron Hill to its team.

Tweezerman Gives Back
In September 2008, Tweezerman partnered with Spa Chicks On the Go, providing free mini manicures and fashion files at the Kids for Kids Family Carnival signature event at New York City’s Park Avenue Armory for the Elisabeth Glaser Pediatric Aids Foundation.

Nail Polish Goes Out of the Bottle
Redbook's December issue includes a list of innovative beauty products, including Sally Hansen Color Quick Fast Dry Nail Color Pens and Nicole by OPI Nic's Sticks.

Golds Light Up Elle Magazine's It List
Golds, and variations of the color, offer your nails the Midas Touch.

Consumers Want Info on Brittle Nails
When an InStyle reader asked how to deal wtih brittle nails, at-home remedies including Nail Tek strengether were recommended.

Protect Your Dark Manicure
InStyle offers 10 Ways to Sail Through the Holidays, including how to protect your dark manicure.

Editors Pick Lippmann Copper
InStyle names Lippmann Collection in Superstar as a top pick in December.

Celebrity Nail Tech Is Celebrity Herself
Ji Baek, owner of Rescue Beauty Lounge lists her personal style in InStyle magazine.

Heidi Klum Is a Golden Girl
Supermodel Heidi Klum wears SpaRitual's Gold Digger on cover of InStyle.

Prada Ad Has Super Cool Nails
Check out these nails in the new Prada shoe ad.

Winter Hot List Names Essie Bold & Beautiful
Actress Carey Lowell adds Essie polish in Bold & Beautiful to her Winter Hot List in December's Allure magazine.

Nicole by OPI Polish Gives Back
Teen Vogue lists "10 Most Wanted" beauty products that give back to charity.

Taylor Swift's Beauty Essentials
In the December/January 2009 issue of Teen Vogue, cover girl and country music star Taylor Swift lists OPI among her beauty essentials.

Glamour Tells Readers to Go Dark and Short
Glamour magazine gives readers tips on creating that perfect holiday party look, including short, dark fingernails.

Jewel Tone Polishes for Every Skin Type
CosmoGirl's December/January 2009 issue has a host of polish options for all skin types.

Heidi Klum's Most Glam Moment
Supermodel Heidi Klum includes Essie pale pink polish as one of the items that made the 2009 Academy Awards her "most glam moment."



