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What's in a Name?

LA Times Magazine takes a peek at OPI's polish-naming process.

by Staff
December 23, 2008
What's in a Name?

 

1 min to read


LA Times Magazine takes a peek at OPI's polish-naming process. The article says executive VP and artistic director Suzi Weiss-Fischmann travels for inspiration. Upon her return to the office, food from the country is served, and no one leaves until polish names are picked.

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