When we go to Las Vegas for tradeshows, it is rare that we venture far from the convention center or the Strip. This past June was a totally different story because we decided to rent a car and explore a little further.
For techs who live and work in populations under 55,000, the challenges of finding and retaining a full clientele can be balanced by the personal relationships formed and small-town kindness shown by area residents.
Photographer Helen Maurene Cooper recently released her book, Paint & Polish: Cultural Economy and Visual Culture from the West Side. Cooper spent eight years building relationships with nail techs, salon owners, and clients in Chicago to take the photos that appeared in this book. NAILS spoke with the photographer and author about why she found the subject of nails so fascinating.
Spring is all about big bursts of color, so super-size your polish offerings for warm-weather services. Colors run the gamut from shades of Greenery (Pantone’s Color of the Year), to large amounts of lavender and retro-inspired reds. Whether you sketch out or pin up your ideas for spring/summer nails, make sure you go big or go home.
Illustrations by Michelle Alane LaPlante // Photography by Kimberly Pham
Apparently it's been far too long since I was in a good fight. Not a hair-pulling, eye-gouging fist fight — I almost never win those. But a good old-fashioned voice-raised, ranting, gesticulating-wildly soap-box brawl. Today I yelled
Competing is one of the best ways to hone your craft and get noticed. In the world of nails, there are many opportunities to showcase your talents and grow as a result. We talked to some regulars on the competition circuit to find out what you’ll need to know if you want to compete — and possibly win big.