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History has proved that even during economic downturns, people will continue to pay for a little bit of “feel good.” Here are some ideas to make sure your salon can maintain a thriving clientele even in tough times.
As long as the sun rises in the East, they will be out there — bad days. We all have them. No, we can’t make all the bad stuff go away but we can keep it from affecting our clients. Prepare in advance to avoid passing on all that negative energy, and your next bad day may pass without any negative toll on your business.
’Tis the season for giving. Use your salon’s clout and expertise to give back to the community with these easy ideas.
Of the many decisions salon owners are faced with every day, one that is often overlooked or put off is the issue of insurance. Worker’s comp, disability, liability, life, and medical are just the beginning. You name it, it’s out there. So how does a salon remain protected while staying above the bottom line?
One way of enhancing your clients’ overall experience is to increase their convenience by offering alternate forms of payment. Here are some things you need to know if you accept credit cards.
To organize a networking event for nail techs takes an enormous amount of work and discipline, but the rewards are worth it. Learn the steps to make your event go off without a hitch.
When Colleen VanDurme designed business cards for her own nail business, another venture designing salon marketing materials for others took off.
It’s easy to see the benefits of a partner in our personal and social lives — but are there benefits to a partner in business? An LLC might be a better way to structure your business.
Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.
Salon success handbook advises it is important to develop a working relationship with trainers in the industry.
