
NYFW Trend Report from JINSoon Shows Restraint Reigns and Subtle Wins
Nails were clean and impeccably groomed. Very little nail art but powerful polish shades to match the sophistication of the fashion.
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Nails were clean and impeccably groomed. Very little nail art but powerful polish shades to match the sophistication of the fashion.








The nails-only trade show welcomed 700 beauty professionals for education, shopping, networking and one unforgettable Smokies surprise.
NAILS editors Beth Livesay and Sigourney Nuñez met up with manicurist, salon owner, and polish creator Jin Soon Choi in Los Angeles.
Jin Soon Choi does nails for Proenza Schouler and Khaite at NYFW FW20.
InStyle's April issue featured three nail designs created by Jin Soon Choi using her flower-inspired spring collection of polishes.
Lead Nail Artist Jin Soon for CND created a look for NY Fashion Week inspired by papercut dolls and Diana Ross’ iconic style.
Editorial manicurist Jin Soon Choi offers this tutorial for a chic and green design.
JINSoon provided a variety of nail designs for NYFW shows, including nude nails, a confetti look, and a nostalgic chipped look.
For the Alexander Wang Collection 1 2020 nail look, Jin Soon Choi for JINsoon matched a JINsoon nude shade to each model to complement their skin tone.
Celebrity nail tech Jin Soon Choi of JINsoon provided nail looks for Tibi, Darek Lam, and Phillip Lim's Fall/Winter 2018 NYFW shows.