The next holiday will be here before we know it, and it’s a favorite among the nail community: Valentine’s Day. And although we’ve branched out from the traditional Valentine’s Day colors for all sorts of festive nail designs, red is one color that will never be disassociated with the Hallmark holiday of love.
It’s time to make sure you’re well stocked up on all shades of red polish for the clients who will want to celebrate.
Best Classic Reds
These are the tried-and-true, traditional red shades that never fail. It’s a versatile color that can fit into any theme, especially the romantic Valentine’s Day. Roses, strawberries, and Marilyn Monroe’s red lipstick are what we’re trying to evoke.
Best Vampy Reds
Burgundy, red wines, and bloody valentines—this color family has been especially popular lately. And with spooky shows like Stranger Things and Wednesday winning over huge audiences and defining recent culture, we’re predicting that deep, dark reds will only become more beloved in the near future.
Best Glittery Reds
Sparkle and shimmer can add extra dimension to any color, but there’s something so special about a red glitter. It screams expensive, luxury, and celebratory. For a glitter finish, the longer the nail, the better. On the fingertips, glittery reds always turn heads.
Best Pink-toned Reds
For those clients who love to embrace their feminine side, present them with the perfect selection of reds with pink undertones in preparation for Valentine’s Day. Be sure to mention that Pantone’s Color of the Year is Viva Magenta, and that this shade in particular will keep them extremely on-trend.
Happy season of love!
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