7 Ways to Make Easy Passive Income as a Nail Tech

Business

Are Press-Ons the New Way to Do Business?

by Beth Livesay

With clients not coming into the salon regularly, are press-ons a way to generate income and satisfy client demand?

Business

Restructuring Your Commercial Lease in Times of Crisis

by Jeff Grissler

Minerva's Jeff Grissler offers some solid advice about restructuring your commerical lease during the COVID-19 crisis, then visit our resource center to download his template to get you started.

Business

Getting Clients Back Into the Salon

by Beth Livesay

With most salons being shut down, nail professionals are looking for ways to bolster their income despite their doors being closed. We asked what nail techs are doing to ensure business upon re-opening.

Business

Help Your Clients With DIY Nail Tips

by Beth Livesay

Nail professionals can use social media to supply clients with DIY info to hold them over until the salon re-opens.

Business

11 Things You Can Do While Not Taking Clients

by Beth Livesay

Several salons have shut down due to COVID-19, but that doesn't mean you can't work on business matters. Here's 11 things you can do for your business while not seeing clients.

Business

On the Road: Nail Junkie

by Beth Livesay

Former NTNA competitor Dana Cecil renovated this historic building in New Philadelphia, Ohio, turning it into an art haven for nail junkies.

Business

Planning Your Future: Is A 401K An Important Perk?

by Maggie Mulhern

Getting employees to appreciate the importance of THE FUTURE with a 401K plan is the goal of Arik Efros, co-owner of the Eva Scrivo Salon. Efros outlines the importance of this perk and explains why many of the people in their NYC salon have already a nice bundle waiting for them upon retirement.

Three Tech Trends to Enhance the Client Experience in 2020

by Staff

When you hear “technology,” what comes to mind? Computers? Apps? Gadgets?

Business

Celina Ryden Says Stop Nail Shaming

by Celina Ryden

People are getting more and more creative when it comes to shamin people’s nail work and it has starting to damage the industry in the way that people lose their passion or get too afraid to post their work on social media at all.

Business

Using Influencer Marketing to Bring in New Clients and Build Your Brand

by Brent Scott

If you can build a small yet dedicated following on social media, you could become a “micro influencer,” gaining exposure, growing your clientele, and building your brand.