MENU
SEARCHIn a few states, continuing education is the law, and I believe that continuing education is the key to staying abreast of the trends. And, being on top of the trends translates into profits!
Editor’s note: This is the second in an occasional series on understanding industry statistics. As the sponsor of NAILS Magazine’s annual statistics section in the Big Book, OPI Products has taken a keen interest in helping nail technicians understand the “take a keen interest in helping nail technicians understand the “take-home value” of these figures. This month in keeping with our education theme,Suzi Weiss-Fischmann writes about the value of adding to your technical and product knowledge after school.
Seventy-eight percent of nail techs surveyed for the NAILS 2004-2005 Big Book said they wanted to learn more about the industry after they finished nail school, yet only 45% have taken two or more continuing education classes after graduation. Why not more? In a few states, continuing education is the law, and I believe that continuing education is the key to staying abreast of the trends. And, being on top of the trends translates into profits!
Manufacturers have to stay in touch with the latest trends and techniques, since it is the trends that drive new product development. For example, when the pedicure boom hit, it was the manufacturers who responded with new products to fill the need. When acrylic services began to down trend, it was the manufacturers who turned their focus to new natural nail product development.
Manufacturers offer many opportunities for continuing education at shows and distributorships. Most are virtually free due to the fact that they provide generous product kits for the low tuition price allowing you to implement immediately in your salon what you have learned. And many offer certification in the topic presented, which allows you to show you clients that you are worth the cost of the services you provide. Let’s say you wanted to raise your prices. How better to show your client that you have earned that increase than by demonstrating you commitment to the best and most current education?
Looking beyond your own backyard can be a great way to find opportunities for education with added benefits. For example, OPI offers weekend destination events like our Academy at Sea. There’s nothing savvier than combining business with pleasure.
Whether you decide to attend a class at your local show, or take off for an exotic destination, continuing education is your ticket to a brighter future!
Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.
When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex
Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex
Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.
A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.
Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.
This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.
Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.
The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex
Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.
Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex
This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.
Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.
Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro
Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.
This list of watch-outs from @jodydoesjels prompted us to reach out to her and learn more. We had already fallen for her hand-painted designs and now we wanted to know more about this list she created to help clients decide if she was the nail tech for them.
Education is necessary for beauty professionals to maintain their cosmetology licenses, and paying for that education can be burdensome, but it doesn't have to be. Understand which education tax credits can help you offset those costs.
