Upselling: If Your Client Likes This...Have Her Try This
Looking for ways to help your client switch it up and try something new? An easy way is to make suggestions based on what she already likes. Here are a few popular services along with alternate or complementary ones that she just might make a permanent part of her routine — and will add more money to your bottom line.
by Tracy Rubert
Websites Worth Watching: Paintbox Blog
Modern manicure studio Paintbox offers more than curated nail art to their clients; they also produce a highly editorial blog that’s updated weekly.
by Beth Livesay
Crowdsourcing: What was the biggest obstacle in opening your salon and how did you overcome it?
This month we asked nail techs: What was the biggest obstacle in opening your salon and how did you overcome it?
by Tracy Rubert
Best Tips to Upsell Services
Learn to increase your paycheck by making an extra sale or booking an unexpected appointment.
How To Do A Tajik (Persian) Style Henna Design
Heather Caunt-Nulton demonstrates how to do a Tajik (Persian) style henna design, an intricate and original mehndi pattern. Visit her website at www.hennabyheather.com.
Crowdsourcing: What was your biggest nail service disaster?
This month we asked nail techs: What was your biggest nail service disaster?
by Tracy Rubert
Well, That's Embarrassing
We’ve all had those mortifying moments in (and out of) the salon. A few brave techs shared their most embarrassing at-work situations with us and experts weighed in on how to do proper damage control. Don’t let the following happen to you.
by Beth Livesay
StyleSeat CEO Sits for Questions
In 2011, Melody McCloskey co-founded StyleSeat with business partner Dan Levine to simplify the appointment-booking process.
Tech Pays for Help From Yelp
For the past year and a half, salon owner Rachael Waggoner has been investing precious marketing funds in pay-per-click advertising on Yelp.
Coping With Serial Complainers
To handle constant complainers, keep your wits about you.
Something to Talk About: Refusing Service
Sometimes being a professional means making the difficult choice to refuse to perform a service on a client. Knowing when to make that call is the sign of an educated and courageous tech.
A Nail Tech's Guide to Shooting, Editing Video
Learn fundamental terminology and look through a typical editing process to get one step closer to making movie magic.
Nail Those Profits At Sea Round Table
Nail Talk Radio hosts a nail round table at the Vicki Peters "Nail Those Profits at Sea" Cruise featuring Brandy Coull, Jessica Hoel, AthenA Elliott, Karen Hodges, Alex Fox, and Holly Schippers.
Bizzy App for E-mail Marketing
Bizzy mobile app helps small businesses send timed and targeted e-mail marketing campaigns. Bring customers back without the cost of a marketing department!
Detangling Brush
Dessata’s detangling brush gently detangles without pulling or breaking hair, even when wet.
Websites Worth Watching: www.hulanails.com
The website’s unique vintage Hawaiian Tiki motif is adorable.
Crowdsourcing: Clients on Cell Phones
This month we asked nail techs: How do you feel about clients using their cell phones during a manicure? What do you do if it messes up your work?
by Tracy Rubert