Make Salon Music Selection an Interactive Experience
Social Mix is an interactive feature that allows your customers to influence the music being played in the salon in real-time via their mobile devices.
Salon Owner Workshop: Keeping Profits in your Pockets
Nail tech and consultant Amy Masters aims to repair your salon finances with her live, interactive, online workshop: Keeping Profits in your Pockets.
Show Your Clients Some Love: Customer Service at Its Best
“If a guest mentions something that would make her happy, we will go out of our way to do it,” says Fiona Tolunay, co-owner of Houston’s Vanity Salon.
Crowdsourcing: How do you feel about integrating CBD products and services into your salon menu?
This month we asked nail techs: How do you feel about integrating CBD products and services into your salon menu?
by Beth Livesay
How to Know If IGTV Is Right for You
Check out our FAQ below for answers to some of your top questions about using IGTV. Does it sound like a fit for your social media strategy?
Offer Convenience With a “Bridal to Go” Program
Zano Salons co-owner Nick Provenzano didn’t feel the salon was capturing as much bridal business as it should. After months of research, Zano launched Bridal to Go.
Crowdsourcing: How do you introduce clients to new product lines?
This month we asked nail techs: How do you introduce clients to new product lines?
by Beth Livesay
Claim Your Specialty: Become a Foot Fixer
We polled women ages 18-59 to find out what foot conditions gave them the most aggravation. Read their answers to learn how you can position yourself as a solution to these common foot frustrations.
Salon Pricing Structure
Habib Salo and Tracey Reierson of Young Nails discuss how to create a pricing structure for your services.
How to Make More Money Without Spending More Time
Learn techniques to raise the ceiling on how much you can earn per appointment. Introducing upsells, passive services, and treatment series can boost your profitability.
Free Online Workshop: How to Grow Your Nail Salon Clientele on Facebook
If you’ve been struggling to turn “likes and comments” on your Facebook page into actual appointments and revenue, you will want to catch this free workshop from Sunnystorm Marketing.
Crowdsourcing: How do you deal with negative comments on your social media?
This month we asked nail techs: How do you deal with negative comments on your social media?
by Beth Livesay
Getting Exposure for Your Nail Business
Habib Salo discusses a DM he received from a customer about not being able to build a clientele, and the things you should actually do to turn things around.
Should You Run Paid Ads on Social Media?
A salon marketing expert outlines four vital questions to consider before jumping into social media advertising, along with tips on where to put your marketing dollars for the best results.
Target Your Site Visitors With Facebook Ads
When you show Facebook ads to your website visitors, they’re much more likely to claim your offer or book an appointment than anyone else on Facebook.
Pre-Book to Win a Day Off With Pay
Omagi Salon and Spa offers clients and staff members significant incentives to pre-book.
Salon Business Card Creation Goes Interactive
Woodbury, N.Y.’s ID Salon invites its staff and clients to take photos of things in and around the salon that they find inspiring and the salon chooses their favorites to make into cards.