Give Your Nail Business Some Gloss
In The Gloss System, 5 Steps to Nail Salon Success Home Study Course, nail industry veteran Trish Rock shares expert knowledge, guidance, and proven tools to build a strong and lasting salon full of clients.
Do It All From Your iPhone or iPod Touch
Personal Salon Assistant (PSA) from SalonTechnologies is standalone salon management software for booth renters, salon owners, nail techs, and estheticians.
CND Brings a Flash Mob to Premiere Orlando Beauty Show
On Sunday, June 5, 2011 at the Premiere Orlando Beauty Show, CND orchestrated this amazing flash mob in the main foyer of the show to help promote it's popular Shellac line.
How to Market Your Services When You're First Starting Out
You have a job. That’s a major accomplishment! Now make sure you have eye-catching promotional materials to lure clients to your table.
Keep It Clean: Essential Salon Sanitation
We all need to make a concerted effort to help shift the public’s negative views of nail salons. Your station, pedicure chair, and implements must be cleaned before each client. And the thing is, it’s not that difficult to follow standard procedures. Here, we’ve included a checklist of the basics you should be following.
One More Reason to Keep Your Card
There could hardly be a more appropriate business card for a nail tech than Live Industry’s Nail File Card. It’s just what is sounds like — a business card that does double-duty as a nail file.
Spread the Word … for Free
If you’re using PolishPro Light-Cured Nail Polish, let clients know. NSI is offering nail professionals free window decals and tent cards featuring its striking new imagery.
Build Your Nail Department Now
Jill Wilson shares what she learned in a new CD set titled “Building a Nail Department, featuring the Nail Associate Program.”
Calling All Clients! (67 Ways to Fill Your Chair in 6 Months)
You’ve graduated from school, secured a job in a great salon, and now you need those clients. According to successful industry veterans, you can fill your book in six months. Here are 67 ways to do just that.
Create an Inviting Atmosphere
The new “walk-ins welcome” floor mat from Backscratchers invites customers in and lets them know that whether they have an appointment or not, you’re ready to care for them.
The Great Nail Tech Challenge
We at NAILS Magazine strive to help nail technicians become better on many levels. Better at running your business. Better at your technical craft. Better at maintaining sanity in your life. We've created this set of challenges to help you push yourself and break through some of your boundaries. We challenge you to get outside of your comfort zone and accept the tasks at hand. Do you accept this challenge?
Store Vantage Delivers Free Online Scheduling
Store Vantage is a free, web-based scheduling and marketing tool that helps you schedule your appointments, track client preferences, and send automatic appointment reminders.
Free Nail Art Really Brings Them In
“I don’t charge for nail art,” says Sharon Frenz, owner of The Nail Boutique in Tomah, Wis. “Of all the services we can offer, it’s the least expensive for us. Nail art paint and polish is inexpensive and application only involves a little bit of our time.”
by Judy Lessin
Grow Your Business With Media Coverage
A press release is one of the easiest and most cost-effective ways of getting your message out when you have a business announcement.
Double the Fun
Take advantage of the increased demand for double services and your salon could gain the reputation of being the go-to place to meet for coffee, drinks, even dinner and a movie.
On My Mind: A Personal Story About Personal Touch
As service providers in the beauty industry, you have the opportunity to touch your clients' (and their familes') lives. Editor Hannah Lee shares her personal story.
by Hannah Lee
Mother’s Day Promotions
One of the best holidays to entice clients in the door, Mother’s Day offers special opportunities for not only pampered mothers but maybe even doting sons and daughters as well.
by Tim Crowley