

On My Mind: Practice, Practice, Practice
Whether your aim is to compete professionally, or simply provide confident, skilled services, you must commit to practicing your craft.
10 Nail Websites to Bookmark
Open up your Internet browser of choice and add these websites to your Favorites list for perusing in your downtime. From forums to how-tos, these sites have you covered in the nail department.

Retail Boutique: Tea
It’s smart to retail items that go hand-in-hand with your nail services, like polish and hand lotion, but if you go beyond these basic retail items, it can really set your salon apart from the pack. And who doesn’t love a specialty cup of tea to warm up with?

The 7% Solution
When choosing professional products to use in your services, the product cost for each service should amount to approximately 7% of the service price.

They Do the Marketing, You Get the Business
Through partnering with Spa & Salon Wish, a network of more than 3600 salons and spas, your salon will be more effectively marketed on the web. They provide consumers with the ability to purchase gift certificates for your salon and you receive face value less a 17% marketing fee when they are redeemed.

Business Advice You Never Forgot
It’s that little piece of advice you got while you were coming up. It may have been something quick and off -hand from someone you never saw again, or a lasting lesson from a mentor who still counsels you to this day, but for whatever reason it stuck with you throughout your career. We asked techs to share their stories of meaningful business advice.

CinaPro Nail Creations, Part 2 of 4 (English and Spanish)
How to double your income with CinaPro Nail Art, with Elaine Watson, world renowned nail artist.

CinaPro Nail Creations, Part 3 of 4 (Spanish)
How to double your income with CinaPro Nail Art, with Elaine Watson, world renowned nail artist.

Rubis Tweezers Are InStyle
Within the fall fashion spectacular issue, there are a few pages to devote to beauty tools, and Rubis Tweezers makes the cut.

"Just toss them into your handbag," says InStyle.
InStyle is smitten with Tweezerman's Fashion files in their own carrying cases.

Soft Skills – Ethics Demo
Milady’s Softskills: Interpersonal Skills for the Beauty Industry is the must-have employee orientation tool! Learn how to improve communication and customer service skills. Running time is approx. 180 mins. www.milady.cengage.com

Metallic Trapezoid Bags
New Metallic Trapezoid Bags from Action Bag grab attention with their luxurious sheen and unique shape.

Prepared for Repairs?
Gel lamps, pedicure thrones and e-files are vital to your business. So what do you do if they go on the blink? Dealing with a major equipment malfunction shouldn't force you to shutter up the shop. Be proactive with this handy guide.

Music to Your Ears
Having trouble choosing the right music to set the tone for your salon? Real-life salon owners share the sounds that work for them in a variety of environments.

Help Wanted? Put It in a Postcard
“The award-winning M&M Nails and Wellness Center is currently holding auditions for a dream team member,” reads salon owner Maisie Dunbar’s recruitment postcard. “I send it out to schools as well as names I get from beauty business search engines,” she says.

Pedicure by OPI: Setting the Stage
Setting the stage.

Footlogix, Part 5 of 5
Closing remarks - educate yourself so you can educate your clients.



