Ask the Manicurist: Client's Awkward Questions by Someone Who Knows!
Tired of biting your tongue where your clients’ misdeeds are concerned? Let The Manicurist tell it like it is. This beauty industry veteran doesn’t pull any punches when it comes to salon etiquette and client complaints. Share these pages with your clients — if you dare.
Take a Tip From…INM’s Sara Rayna Holden
INM elite educator Sara Rayna Holden shares an interesting way of keeping nail art inspiration close by.
NSI Products - Client Consultation
Watch step-by-step demonstrations covering acrylic, gel, and nail art.
8 Ways to Keep Polish from Smudging
Techs share their tried-and-true methods for avoiding “Oops, I dinged my polish.”
Is Your Business Drying Up?
With the country facing an economic slowdown of mass proportions, many in the industry are having to adjust the way they do business. But how much of our financial concerns can be blamed on the economy — and how much is simply the result of a change in the industry?
Caring for the Elderly
Clients ages 8 to 80 enjoy salon services, but how techs handle an 8-year-old client will be different from how they handle her senior counterpart. Techs can develop a reputation for being the go-to girl among this expanding demographic by understanding the needs of an older client — and taking the time to meet those needs.
Are Jeans and Sweats Up to Code?
Whether or not your salon has an official dress code, there are expectations that a certain standard be maintained. Just what that standard is may depend on the atmosphere, size, and location of your salon. We asked techs if there is ever a time when old jeans or sweats are appropriate attire for the salon.
Tech Finds Rewards in Tending to Homebound Clients
These clients are especially grateful for at-home manicures by Holly Schippers, but she's the one who says they provide something very special for her.
by Judy Lessin
Mystery Shopper Checklist:
You can’t fix it if you don’t know it’s broken. Make the most out of a mystery shopper program by gathering the most relevant information about your salon and be on your way to creating stellar customer service.
When Your Client Is Expecting
Salons are carving out a niche by catering to expectant mothers. Moms-only menus, specialized massage, and targeted retail goodies are just the beginning. With some planning and training you can add to the joy — and relieve the discomforts — during the nine months before birth.
Ask the Manicurist
Tired of biting your tongue where your clients’ misdeeds are concerned? Let The Manicurist tell it like it is. This beauty industry veteran doesn’t pull any punches when it comes to salon etiquette and client complaints. Share these pages with your clients — if you dare.
12 Things You Can Do to Attract the Manly Market
Bringing more men into your salon can be easier than you think. With a few small tweaks to your existing salon space and service menu, a male-friendly environment could be just a beer away.
by Tim Crowley
Ask The Manicurist
You first met The Manicurist — aka Rebecca Seals — in our April issue and judging by your response, you enjoyed her “pull no punches” attitude. Here’s her take on free repairs, last-minute changes, long-winded excuses, and other headaches of daily salon life.
Ask the Manicurist
In this installment, The Manicurist tackles cancellation fees, early clients and those nagging cell phones.
Drive Business to the Salon — Literally
Start your party's day of luxury with a limo ride to the spa.
Small Town Shop, Big Town Flair
Word of mouth in Leola, Pa., has transformed Artistry Nail & Skincare Studio into the small town’s local beauty parlor hangout.
Just Say "WOW"
A good manicure or pedicure should make clients feel special and pampered. Some services push the boundaries in terms of techniques, ingredients, and price to make them exceptional. Take a look at these services that go above and beyond.