Business
When People Pleasing Backfires
In a world where everyone loves to give an opinion, why ignoring some of them can be the best thing you do. Business consultant Phil Jackson from Build Your Salon, discusses how not all opinions count.
5 Salon Interior Design Trends to Energize Your Space
A well-executed beauty salon or spa interior design can communicate and reinforce your brand message and pave the way for a more enjoyable business experience. Here are five trends and the images that illustrate how they come to life in a salon space.
Building a Brand Through Social Media
At Sola Reconnected, Pureology's Jamie Wiley shared tips for using social to recruit new clients, promote your business and engage your existing audience.
When Choosing a Nail Salon for Their Next Pedicure, Here's What Clients Are Told to Look For
As sandal season gets underway, here is what the California State Board of Barbering and Cosmetology advises consumers to look for when selecting a salon for their pedicure service.
Design the Perfect Salon Studio to Align With Your Brand
"Moving from a traditional salon to your own studio can be overwhelming, but it doesn't have to be. No salon was EVER built in one day." Bianca Margolis shares how she figured out her vision for her salon and her business.
How Salons Are Responding to CDC’s Lifting of the Mask Mandate
Here is how five salons are publicly communicating their policies after the CDC issued an update to mask guidelines.
by Anne Moratto
NAIL FILES: How This Nail Salon Owner Revamped Her Business to Attract More Clients and Technicians
We often see the words “luxe” or “high-end” attached to many of sophisticated salon names. But what about little vintage salons that used to be all the rage? Meet Julia Paul in Windsor, Virginia who “inherited” a back-in-the-day salon, and is trying her very best to bring the location into the twenty-first century.
Press-On Nails Are Here to Stay: How Manicurists Can Make the Most of It
Nail educator Tracy Vinson shares how to ride the wave of press-on popularity and how an entrepreneurial mindset can help you bring in business.
The Suite Life: Photo Tour of the Nail Artelier by Julie K
This bijoux space offers a private experience featuring a range of high-quality nail services. See the beautiful deco design and the selfie wall!
Three Things to Never Share with Clients
It’s easy to forget that the real reason a client is in your chair is to get their hair, nails, or skin done. There are three items I would never share with someone I see every six weeks for a paid service—no matter how cool they are.
What Is Clubhouse? How Salon Pros & Businesses Can Build a Following
This audio-chat app has the world talking, and there are some unique benefits for the salon industry.
Announcing the First-Ever SALON TODAY Bathroom Battle Competition!
We’re on the hunt for the most gorgeous, innovative, luxurious, surprising salon bathrooms! The online Bathroom Battle application is live now, and the deadline is April 23, 2021.
The Sweetest Little "She Shed" Salon
Welcome to Holly’s Hair Salon where “I literally giggle to myself some mornings and think how blessed I am that this is my work life now. It’s an amazing feeling.”
by Anne Moratto
WEBINAR: Are You Pricing Your Services Properly?
Tracy Vinson @mobilemanicurist helps nail technicians get on the right path with their business by looking at service prices and how to add value to every appointment.
The Mobile Manicurist: An Interview with Tracy Vinson
Vinson, the creator of "Bankrupt to Booked Up" will join NAILS for a free webinar on business-building for nail techs. Here, Vinson talks to NAILS about how she started out as the Mobile Manicurist and quickly built a clientele.
Vanity Projects Institute: The Next Level in Online Nail Artistry Education
This online education platform will provide vital tools for both professionals and hobbyists seeking accredited experience, and allow students to professionalize their creativity.
How New Government Proposals May Impact Salon Professionals
Washington's too crazy for me—that's what I always thought, until Covid hit me. And that's when I started paying more attention. Read on for some of the proposed budget plans that could offer some relief to salon pros.