
Business

How One Georgia Salon Successfully Re-Opened After COVID-19
The Nail Society Salon in Buford, Ga., was one of the first to re-open on April 24 after the COVID-19-mandated closures were lifted.

2020 Salons of the Year: Blos Roses
Walking through the doors of the blowdry bar/nail salon Blos Roses is like taking a colorful step back in time. This vibrant salon claims 2nd Runner Up in the 2020 Salons of the Year competition.

Etsy Buys to Help Your Business
Nail tech Redd Flythe offers guides and coloring book downloads on her Etsy site.

How to Grow Your Social Media Following
While you have some downtime, here are a few key takeaways to grow your social media following on Facebook, Pinterest, Instagram, and YouTube.

Everything You Need to Know About Press-Ons
Lauren Wireman breaks down everything about press-ons to help your business.

How to Sell Press-On Nails
Paola Ponce discusses press-ons as a viable business.

Six Ways to Stay Connected to Clients During Quarantine
Don't totally social distance from clients due to quarantine. Here's six ways to stay in touch.

Are Press-Ons the New Way to Do Business?
With clients not coming into the salon regularly, are press-ons a way to generate income and satisfy client demand?

Restructuring Your Commercial Lease in Times of Crisis
Minerva's Jeff Grissler offers some solid advice about restructuring your commerical lease during the COVID-19 crisis, then visit our resource center to download his template to get you started.

Getting Clients Back Into the Salon
With most salons being shut down, nail professionals are looking for ways to bolster their income despite their doors being closed. We asked what nail techs are doing to ensure business upon re-opening.

Help Your Clients With DIY Nail Tips
Nail professionals can use social media to supply clients with DIY info to hold them over until the salon re-opens.

11 Things You Can Do While Not Taking Clients
Several salons have shut down due to COVID-19, but that doesn't mean you can't work on business matters. Here's 11 things you can do for your business while not seeing clients.

On the Road: Nail Junkie
Former NTNA competitor Dana Cecil renovated this historic building in New Philadelphia, Ohio, turning it into an art haven for nail junkies.

Three Tech Trends to Enhance the Client Experience in 2020
When you hear “technology,” what comes to mind? Computers? Apps? Gadgets?
Sponsored by STX

Celina Ryden Says Stop Nail Shaming
People are getting more and more creative when it comes to shamin people’s nail work and it has starting to damage the industry in the way that people lose their passion or get too afraid to post their work on social media at all.

Using Influencer Marketing to Bring in New Clients and Build Your Brand
If you can build a small yet dedicated following on social media, you could become a “micro influencer,” gaining exposure, growing your clientele, and building your brand.

Salon Labor and Wage Laws Focus of PBA Symposium
Beauty experts took a deep dive into compliance for owners. The event was sold-out.



