
Business

What’s in a [Salon] Name?
A likeable salon name can make a powerful emotional connection with your clientele, which makes it easy to remember and generates buzz, says Alexandra Watkins, chief innovation officer of Eat My Words. “The more memorable your name and the more people talk about it, the less advertising you have to do,” she says.

Pedicure Product Management
Product rationing is an important element to business, so how do you regulate how much product to use on clients? Here are a couple tips on increasing product value for your dollar.
On My Mind: What Is Your Stimulus Package?
It might be time to offer a short term "stimulus package" to keep your clients' business in this uncertain economy.

Hot Stuff
Nail-focused salons share their secrets on selling waxing services -- the perfect addition to your summer menu.

My Other Life: Emilia Perry, pro surfer
Emilia Perry, nail technician. In her other life: pro surfer.

Credit Cards No Longer Welcome
Credit card processing fees eat into profit.

Write This Down: Pens!
"I live 30 miles from anything and my book stays full." Her secret: Pens!

Adding Up the Extras [How You Can Make More Money on a Standard Service]
Simple things like UV top coat, extended massages, and nail art, can be offered as extras to standard manicures and pedicures for a small charge, and the small increase in revenue can really add up over time.

Two-Minute Ideas for Saving Money
Self magazine says extending time between beauty appointments can save some cash.
Upcoming Education: Global Artist Forum, LCN Master Classes, Nail University
Upcoming educational events include the first Global Artist Forum in Kansas, LCN Master Classes taught by Somer Downes, and Shari Finger's Nail University in Elgin, Ill.
Beauty Match Available Now on Cosmoprof North America Site
Beauty Match, a free service that allows visitors to easily identify Cosmoprof exhibitors matching their areas of interest by selecting desired product categories, is live on the Cosmoprof North America website.
Universal Companies Names J. Patrick Campbell Its CEO
Spa products and services supplier Universal Companies has added J. Patrick Campbell to its management team as CEO.
Assets of Almell Products Acquired by Poshé USA LLC
Almell Products, Ltd, makers of nail care line Poshé, announced the acquisition of the corporate assets by Poshé USA, LLC.
PBA Seeks Mentors/Mentees
The PBA (Professional Beauty Association) operates a volunteer mentor program to help grow salon and spa businesses.

Royal Precision Brush
NSI’s Royal Precision Brush is ergonomically designed for balance and comfort.

Empire Opens Eco-Friendly Model School
From hair recycling to building design to the products Empire Education Group students use, the new Empire location in Lauderhill, Fla., is an environmentally friendly concept school and a meaningful first step in the greening of the entire company.

Doing Nails Down Under
“It’s a love, a passion, and an obsession,” says Australian nail tech Georgina Kuhnast, whose enthusiasm for nails prompted her to create Nail Tips Australia, an online nail forum for nail technicians, students, salon owners, and suppliers.



