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Wellness|Articles|May 1, 2009

Take My Polish Bottles, Please

At Recess in Los Angeles, owner Nidhi Lal pays more than just lip service to the salon’s eco-conscious reputation. She’s made an offer to clients who might otherwise dispose of their half-empty polish bottles improperly: Bring them into the salon and for every 10 bottles, they will receive a free manicure. For every 15 bottles, they earn a free pedicure.

Business|Articles|May 1, 2009

What’s in a [Salon] Name?

A likeable salon name can make a powerful emotional connection with your clientele, which makes it easy to remember and generates buzz, says Alexandra Watkins, chief innovation officer of Eat My Words. “The more memorable your name and the more people talk about it, the less advertising you have to do,” she says.

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Wellness|Articles|Apr 8, 2009

Empire Opens Eco-Friendly Model School

From hair recycling to building design to the products Empire Education Group students use, the new Empire location in Lauderhill, Fla., is an environmentally friendly concept school and a meaningful first step in the greening of the entire company.

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