Business
Modern Luxury: Does Your Salon Space Have it?
When was the last time you entered a business and felt a sense of bliss and peace the moment you walked in the door? Michele Pelafas, a leading interior designer in the spa and salon industry for more than 20 years, says the modern definition of luxury encompasses much more than furniture and finishes.
Sponsored by Michele Pelafas
My Other Life: Darlene Donovan, Children's Chair Maker
For Derry, N.H.-based nail tech Darlene Donovan, decorating chairs with popular children’s characters is a fun, therapeutic break from the salon.
Crowdsourcing: How do you handle clients or coworkers who badmouth other salons?
This month we asked nail techs: How do you handle clients or coworkers who badmouth other salons?
How One Nail Artist Networked her Way to her Dream Job
Meet Joanne Sorbello, a nail artist who has found success in the beauty industry working backstage at Fashion Week, on-set at photoshoots and collaborating with professionals from all categories.
HellaBella App Eliminates Need for Salon Software
Clients can now use the HellaBella app for salons in Bryant Park, N.Y. The startup is rolling out in NYC with the goal to change the way salons book clients. For the salon, this would mean no software at all.
On My Mind: Seeing New Sites
I’m thrilled to announce the launch of the new Nailsmag.com! The site took years of collaboration between editors, designers, consultants, our web team, and even some of you, our readers, to pull together. It was a huge undertaking and it often wasn’t easy, but I hope the resulting site is one you find useful for your business and one you genuinely enjoy scrolling through.
by Beth Livesay
Let's Take a Shelfie
The term "shelfie" usually refers to an Instagram-worthy photo depicting a colorful bookshelf. However, nail salons can also post the perfect shelfie, consisting of polish, retail, or glitter. Here are some of our favorites.
by Beth Livesay
Salon Owners Share the Mistakes that Taught Them the Most
Business mistakes can be embarrassing, expensive and painful, but when you harvest the lesson within, they also can represent growth opportunities. Heed the advice of these nine owners who shared the important management lessons they've learned.
Sponsored by SalonCentric
Grow Your Business with Automated Marketing
Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.
Sponsored by STX
Albuquerque’s Paixão Embodies High Standards, Cool Elegance
Through her commitment to superior sanitation, product knowledge, and staff training, Paixão Nail and Beauty Bar owner Priscilla Smith demonstrates her passion for the industry and the clients she serves.
Schedulicity to Offer Low Credit Card Processing Fees
Schedulicity's online appointment scheduling platform will offer a 1.99% card processing fee.
How to Handle a 1-Star Review
Getting a 1-Star review can be painful, but Lauren Bakos shows you how to manage your response carefully, and you may even turn that lemon into some traffic-driving business.
by Lauren Bakos
Healthy Tech: Stephanie Shelton
Greensboro, N.C.-based nail tech Stephanie Shelton sees her passion for jiu jitsu as a positive influence on her life.
My Other Life: Gina Burich, French Teacher
Mentor, Ohio-based nail tech Gina Burich combines her love for nails with her love for the French language by working as a high school French teacher.
Whale Spa Unveils New Pedicure Chairs
Whale Spa unveiled the Swarovski-encrusted Whale Spa x OPI Big Apple Red chair as an art piece at Cosmoprof North America. The brand also introduced new pedicure spa models.
What to Consider When Purchasing a Pedicure Spa Chair
Pedicure spa chairs are a big purchase, and it’s necessary to consider the needs of your salon, your clients, and your nail techs before you decide which chair to buy.
Grow Your Business with Automated Marketing
Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.
Sponsored by STX