
Business

Special Additions
Everyone's feeling the heat of competition from discount salons. Some are doing something about it. Here are three add-on services readers recommend to bring in more money and enhance client satisfaction.
Dear Diary...
From graduation to state board exams, from the job search to the first full set on a paying client, those first few months as a nail technician are filled with highs and lows. Two nail technicians opened their diaries to share theire experiences.
Is Desairology for You?
Desairology is an aspect of cosmetology that takes maturity, courage, and a lot of loving care. For nail technicians who have these special qualities, caring for the nails of the deceased can be a meaningful part of their career.

OPI Launches Nicole
A check for $200,000 was presented to four charities by OPI Products’ president George Schaeffer at the launch party for the company’s new lacquer line, Nicole.

OPI Gets Its Kicks With Route 66
OPI launches new fall colors inspired by travels along the famous Route 66.

Editor's note: 1997: A Year of Controversy
his year, state boards took a beating, especially in California. Several other states scrutinized whether they even need licensing at all.
Barbicide: An American Institution
Ben King dreams of one day seeing a Crayola crayon called Barbicide Blue.
Poshe Awarded Patent
Tip Of The Month
A 24-hour nail-a-thon is a great way to raise money for charity around the holidays and bring new business into the salon.

Mayberry Meets Melrose
Woodrow Lovell grew up hanging around a barbershop in Kansas City, Mo.

The Staffing Solution
Kit McCormick makes a living playing matchmaker.
Wanted: A Few Good Nail Techs
There’s a serious shortage of well-trained nail technicians, but don’t wait around for cosmetology schools to solve it. Salon owners need to get involved in the campaign to recruit —- and groom — a new generation.
Canadian Stylists Save the Trees
Canada’s rain forests, in danger of being clear- cut, found advocates in hairstylists and nail technicians.
Creative Announces Product Launch
Creative Nail Design VP of sales and marketing John Heffner says that the company is “aiming for greater awareness by consumers.”
I’ll Be First in Line
Some women crave diamonds, skinny waistlines, or large breasts. Not me. All I’ve ever wanted were long, flaming-red fingernails.

Let Your Voice Be Heard
Many manufacturers, whether they admit it or not, knowingly sell their products to beauty suppliers who sell to the public. This is a viable channel of product distribution for many manufacturers, and it is a fact of life.

Package Undeliverable
When UPS went on strike on August 4, 1997, it could have been an earthquake as far as nail companies salons and technicians were concerned. How they survived, and what they’ll do differently in the future, is a lesson in relying too much on one company.



