Business
Stop, Thief!
What to do if you’re robbed and how to prevent it from happening in the first place.
201 Ways to Build Your Business
We polled marketing experts, nail technicians, and salon owners for their best suggestions on how to find new customers…and keep the ones you have.
Blowing the Whistle on Methyl Methacrylate
The Food and Drug Administration has re-affirmed its stand against the use of methyl methacrylate (MMA) in nail products. All nail technicians should not hesitate to report MMA usage to the proper authorities.
Fund-Raising the Fashionable Way
Tip of the Month: Protect Against Polish Smudges
Behind the Scenes: Catherine DePoole
A nail technician at She’s Got Nails in Westland, Mich., Catherine did sculptured acrylic nails on this month’s cover model.
First Creative Concept Salon Named
Sensations of Broadview in Ohio is the first Creative Concept Salon in the nation.
OPI Expands Advertising Horizons
InStyle magazine now features monthy full-page ads of the Rocky Mountain polish collection.
Behind the Scenes: Liza Ferraro
Though this was Ferraro’s first time doing a cover for NAILS, she is no stranger to photo shoots. Her work has graced the hands of many a model in NSI’s print ads.
Polish Enhances Home Decor
No Nails Allowed in Las Vegas?
Tweezerman Vows to Run Again
Nails on the’ net
There's been lots going on online this month and our favorite online correspondent fills us in.
Step Up to the (Nail Art) Bar
Before she ever went to nail school, Eimsuk Arminio was approached by people on the street who asked her where she got her nail art done.
Rev Up Your Creativity
We all know a killer idea when we hear one, but how about an idea killer?
Editor's Note:You Don't Need Hard Candy to Sell Retail Polish
Why is it that nail salons are not selling record-breaking amounts of nail polish themselves? Because they’re not trying.
Psychology of a Nail Biter
Rebecca Byrne was passing a nail salon in the local mall when an idea popped into her head. Stopping, she gathered the courage and went in to ask the nail technician if she could put acrylics on her bitten-down nails to help her grow them out.