For Students
The Client Notes You Should Be Taking to Improve Customer Service
Client notes are crucial. Not only do they help communicate internal information, but when done right, they also play a massive role in making your client’s passage in your salon memorable. So what's worth writing down?
Sponsored by Phorest Salon Software
Beyond the Salon: Alternative Career Paths for Nail Techs
If you want to explore options other than traditional salon work, consider these six non-salon jobs that are still all about nails.
Artist Session, Fall 2017
NAILS joined sister publication Modern Salon for the first Artist Session in New York City to feature a nail technician.
Got Broken Stuff? Call a Nail Tech!
Whether it’s mending a broken teacup with acrylic or using polish to mark which key is which, nail products often come in handy outside the salon.
Veteran Educators Launch Business Conference for Nail Salon Owners
Topics will include business planning, legal compliance, staffing and compensation, service pricing, marketing, and client relations.
On My Mind: Good Things Come to Those Who Wait
Patience is supposedly a virtue, but these days, I feel like hardly anyone exhibits this trait. A swipe or a click is all that’s expected to connect us with what we want. I too crave the satisfaction of a quick turn-around, but my most recent manicure appointment showed me that some things are just worth waiting for.
by Beth Livesay
10 Tips to Make the Most of Facebook
While Facebook can be a quick and cost-effective way to market your business, these tips will ensure you get the most out of your social media presence.
Raising Prices: The Time Is Now
Raising prices according to the time of year can benefit your business without hurting your clientele.
Premiere Comes to Columbus and Birmingham in October
Beauty professionals will be given the opportunity to network and take hands-on workshops to learn about the latest trends, techniques, and products.
The Benefits of JC Penney and Instyle's Project Cinderella
Earlier this year, JC Penney and Instyle rolled out Project Cinderella, which offers amazing employment opportunities to salon professionals. We spoke to Melissa Bozant, longtime nail tech and participant in the program about the many benefits Project Cinderella provides.
On My Mind: Back to School
Before I worked in publishing I worked in public education. I consider it a privilege to have spent so much time in the school system. I was there to teach, but I loved my job because of what I learned.
by Beth Livesay
The Nail Hub Podcast: Are You Ready To Be Your Own Boss? with David Valentino
Working for yourself can be an amazing venture, but do you really know what it entails?
The Nail Hub Podcast: Your Clients Aren't Lucky To Have You
This week on The Nail Hub Podcast, Elizabeth Morris discusses how an entitled attitude can hurt your career.
4 Things to Consider Before Adding a New Service
Anita Lumpkin, director of education for Universal Companies, offers a list of things to keep in mind when salon owners are developing a new service.
Upselling Services With a Phone Call
Jennifer LeBlanc, marketing director for Salon Rootz in Medina, Ohio, found success in offering services to schedule clients through courtesy calls.
Be Bold With Your Guarantee
Salon consultant Tammy Dennis recommends that owners offer an unconditional guarantee for their services to get customers through the door.
Customization Is King, Says Industry Analyst
Customized services can attract clientele looking for a personalized experience from their salon.