Cuccio International announces their new VP of Sales, industry veteran Paulette Grace. With over two decades of experience in the beauty industry, Grace will be in charge of leading sales and marketing efforts for the brand, and expanding Cuccio's North American businesses. 

"I am truly honored to have been given this opportunity to work with the Cuccio brand," says Grace. "I have watched their growth from afar and have been secretly enamored with their unique style and business savvy. Now, having actually experienced working with Mr. Cuccio and his team, I can honestly say this is one of the most innovative, dedicated, and creative groups of professionals in the industry. I truly feel my personality and expertise is the perfect fit for their global expansion plan."

Co-Founder Tony Cuccio is also enthusiastic about Grace's new position. "I have always prided myself on my unique ability to close the deal," he says. "It is part of my DNA, and the things that has kept me inspired on a daily basis for the past 35 years. I can honestly say that Paulette is one of the first people I have met in a ver long time who is made up of that same DNA. She just gets it, and I am so excited to have her as an integral part of the Cuccio family."

Grace will focus upon bringing new energy to the lacquer and Veneer gel polish lines and is preparing for her first launch, which the brand claims will re-ignite the Gel Polish category.