
What Your Clients Decide in the First Ten Seconds
Before a client has even sat down, she has decided whether your salon has its act together, and scent is the one piece of that first impression most salons leave to chance. Aura House co-owner Leif Frey makes the honest case for ambient scent in a salon, including why ventilation, not fragrance, is the answer to fumes. Plus, the four decisions that matter more than which scent you pick.
Sponsored by Aura House











