
Premiere Orlando 2026 Sets New Benchmark for Beauty Education and Engagement
Premiere Orlando 2026 welcomed more than 54,500 visits from beauty professionals and students.
On May 16, U.S. Secretary of Commerce Penny Pritzker presented LeChat Nail Care Products with the President’s “E” Award for Export Service at a ceremony in Washington, D.C.

LeChat president Newton Luu (right) and director of education Jackie Truong (center) receive the President’s “E” Award for Export Service from United States Secretary of Commerce Penny Pritzker (left).

LeChat president Newton Luu (right) and director of education Jackie Truong (center) receive the President’s “E” Award for Export Service from United States Secretary of Commerce Penny Pritzker (left).
On May 16, U.S. Secretary of Commerce Penny Pritzker presented LeChat Nail Care Products with the President’s “E” Award for Export Service at a ceremony in Washington, D.C. LeChat was one of 123 companies to receive the “E” Award for making a significant contribution to the expansion of U.S. exports.
Founded by Newton Luu in 1993, LeChat has grown from a one-person company, with Luu mixing products in a garage and selling them door to door to salons, to a sizeable manufacturer and supplier with over 200 gel-polishes and color-matching nail lacquers, spa products, and specialty nail tools. The award recognized LeChat for demonstrating a sustained increase in export sales over a four-year period.

“At LeChat, we realize that one of our greatest markets for growth is international export sales. While we continue to develop our domestic partnerships, we are building a regulatory compliance group for quicker and seamless approvals around the world,” Luu explained at the E-Award ceremony. “We are studying ways to become more productive and determining how to manage our channels of distribution to strengthen our brand worldwide. We are proud to be a U.S. manufacturer that exports our products to over 40 countries.
For more information, go to www.lechatnails.com.

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