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SEARCHNSI is on schedule to introduce a new line of soak-off UV nail gels this month: Illusion Soak-Off Gels.
NSI is on schedule to introduce a new line of soak-off UV nail gels this month: Illusion Soak-Off Gels. “The word ‘Illusion’ can be taken many different ways” explains NSI Sales & Marketing Coordinator, Jessie Burkhardt. “For the nail technician, the illusion is that she is working with traditional, permanent UV gels, as the shine and strength are greater than soak-off gels that are currently on the market. They can be shaped and filed like traditional UV gels, but the removal is quick and easy when soaked in the product remover, leaving no residual product on the natural nail. For the client, the product is so light, thin and easily removed, it’s like they’re not even wearing nail enhancements.”
To test it risk free, the first 100 people to send their NSI website username to illusionoffer@nsinails.com will receive an Illusion Sampler Kit at no charge when the product is launched. You must be located in one of the 50 U.S. states to be eligible for this offer. If you don’t have a username, register at www.nsinails.com/membership.html.
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
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The Orlando-based nail technician will use the $5,000 prize from Booksy to upgrade her salon space and elevate the client experience.
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