
The Beauty Pro Book Club: 4 Reads to Inspire Growth and Success
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
It didn’t take Elaine Watson long before she began setting her sights past the nail table.
Before she moved from Maine to Los Angeles Elaine Watson owned her salon, Nail Envy, alongside her sister’s salon, Hair Envy. It didn’t take Elaine long before she began setting her sights past the nail table. In 1995, just a year after she got her nail license, Elaine became a Star Nail educator. She’s worked for several companies over the years and is now an independent contractor for Star, inm, and Too Much Fun. She made the move to Los Angeles to work more closely with inm when her mentor Lysa Comfort suggested she take the leap.
“After a trip to California for inm training in January, i got home and told my husband I wanted to move, “says Elaine. “He said, ‘OK, let’s do it’ It was the best thing I could have done. I’ve taken my career to an entirely different level, including doing magazine covers, packaging work, and educational videos.” She also travels the country - and the world - as an educator.
Elaine, who rents a booth at The Nail nook in Tarzan, Calif., feels that working in the salon helps her keep her skills up, as well as keeping her in touch with “real world” nail techs issues.
“Traveling as an educator, I meet so many so-called ‘average’ nail techs who think life stops at the nail table,” says Elaine. “They think only big-time techs can get opportunities like doing cover shoots I am, and always will be, that tech who got started doing nails in Maine. I just happened to strive for the brass ring and have been blessed with opportunities I never dreamed I would get.
“I want the ‘average’ tech to dream big and have the courage to take risk to take her career to the next level. There are so many more opportunities for us than simply serving clients in a salon For years i have been building a portfolio. For what, I wasn’t sure. Now with additions like this cover shoot, I feel confident that I can expand my artistic ability to my next level. Now that live so close to Hollywood, one of my new goals is to get an agent and so nails for movies, music videos, or any other opportunity on top of what I already do. Who knows what the future holds for me as a technician. I feel the best is yet to come and I have many years ahead of me to see where this industry is going to lead me.”
Prep the natural nails and apply a trip using a gel brush, scoop up a bead of gel. Dip the brush into the Acrygel Strengthening Powder.
Apply a thin coat of Acrygel with Strengthening Powder over the entire nail, form the cuticle to the free edge. Like polishing a nail push the product toward the cuticle and slowly glide it to the free edge. Cure the nail for three minutes.
Apply second layer of Acrygel with Strengthening Powder to create an arch and reinforce the stress area. Cure with the palm facing up. Apply and cure a third coat, if desired.
Use Finishing Wipe to cleanse the nail as necessary, apply Gel Seal and cure for three minutes. Wipe with Finishing Wipe to finish.

Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.

When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex

Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex

Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.

A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.

Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.

This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.

Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.

The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex

Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.

Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex

This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.

Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.

Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro

Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.