
The Beauty Pro Book Club: 4 Reads to Inspire Growth and Success
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Beauty industry pioneer Burton Scheff, CEO of the Burmax Company, passed away on Friday, November 1, 2013 at the age of 77.
Beauty industry pioneer Burton Scheff, CEO of the Burmax Company, passed away on Friday, November 1, 2013 at the age of 77. Scheff started working in the family business, The Burmax Brush Company, when he was in high school. He continued working while going to NYU as a business major. Shortly after graduation his dad passed away and he took over running the company at the young age of 22.
Scheff’s vision for Burmax was to be the hardware store for beauty supplies. Just like a hardware store carries every possible size screw or nail, his company would carry a full selection of beauty supplies from small items like bobby pins to large furniture items. In 1958, he ran the business out of a small, two-room office in New York City. Now Burmax resides in a 110,000-sq.-ft. warehouse on Long Island. Scheff solely ran and grew the company for over 40 years, creating a one-stop shopping experience for customers with thousands of beauty supply items to choose from.
Not only did he set into motion the term “master distributor,” but he has helped countless numbers of people to build up their businesses as well. The business was his first love, his continued passion, and he came to work every day. He shared his wealth of knowledge with employees, vendors, and customers alike. Both of his children, Steven and Deborah, have had the privilege of working with him for many years now. Steven Scheff, president of Burmax, has worked with his father for 25 years. Deborah Goldschmid, vice president, has worked at Burmax for the past 11 years.
He will be remembered as one of the most knowledgeable, well-respected people in the industry, with an unequaled reputation for honesty and integrity, both in business and his personal life.
Scheff is survived by his wife Frances, his two children, and three grandchildren. The family is requesting any donations made in his honor to go to one of the following charities: City Meals on Wheels (citymeals.org) or to Long Island Cares (LICares.com).

Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!

The most successful salon suites balance personality, function, and comfort. Megan Communale of My Salon Suite shares her best advice for designing a space that supports your business goals and leaves a lasting impression on every guest.

Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.

When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex

Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex

Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.

A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.

Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.

This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.

Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.

The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex

Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.

Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex

This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.

Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.

Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro

Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.