MENU
SEARCHNotoriety ... recognition ... getting the word out ... that is an important aspect of running a successful salon. But so is product availability: That is, the ability to get the products you need when you need them.
Notoriety ... recognition ... getting the word out ... that is an important aspect of running a successful salon. But so is product availability: That is, the ability to get the products you need when you need them.
From a product supply point of view, the two are interrelated. The promotion of products to different audiences often means that that product is more readily available. The recognition and notoriety of a company and product helps its sale, which puts it in markets where the nail technician can more easily find it.
That is exactly our goal on an industry level. In an effort to help “get the word out” on the nail industry more fully, to assist product availability, we will expand our circulation in the distributor/dealer segment of the beauty industry to cover every dealer in the United States.
The reason is quite simple, as is the benefit: Notoriety, recognition. The dealers/distributors must be aware of what is happening in the nail industry so that they in turn can service your needs and wants.
It is our belief that showing the quality of companies that supply nail products, and the sophistication of the nail technician and salon owner, the dealer will be in a better position to make decisions as to the number and type of products they offer you.
This circulation step by NAILS, scheduled for January 1987, is an important one both for the nail technician and nail industry in general. But our expansion into this area will not eliminate or reduce our subscription drives in the salon area: Rather it should show our dedication to be the most effective publication in the beauty industry.
By helping give the nail industry and the nail technician/salon owner the recognition they deserve, we all benefit. And it’s just a matter of getting the word out.
Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.
When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex
Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex
Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.
A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.
Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.
This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.
Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.
The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex
Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.
Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex
This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.
Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.
Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro
Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.
This list of watch-outs from @jodydoesjels prompted us to reach out to her and learn more. We had already fallen for her hand-painted designs and now we wanted to know more about this list she created to help clients decide if she was the nail tech for them.
Education is necessary for beauty professionals to maintain their cosmetology licenses, and paying for that education can be burdensome, but it doesn't have to be. Understand which education tax credits can help you offset those costs.
