Boost Your Salon’s Search Results
One way to increase your salon’s visibility and help new clients find you is to pay attention to online directories and review websites.
Salon Uses Web Chat to Capture New Clients
Salon Rootz created an online chat option that can be used by site visitors to ask questions or book an appointment in real time.
Pre-made Tips Make Aquarium Nails Easy
Traska French-Artis patented aquarium nails are not the normal two-nail process
Anatomy of a Photo Shoot
Learn about the life of a session manicurist and get a glimpse of what goes on behind the scenes at a photo shoot.
Beautician List Helps Consumers Find Licensed Beauty Pros
Beautician List provides a first-of-its-kind online directory and safe community for beauty professionals that unites them with potential clients who are seeking licensed beauty professionals.
Hookah and Energy Drinks Give Baltimore Salon an Edge
Gia Winfield’s Baltimore salon, The Purple Peach Nail Bar, cultivates an edgy vibe, offering clients complimentary wine, hookahs, and a Purple Peach energy drink.
Booksy Lets Clients Book Directly From Instagram
Instagram users can now book appointments directly from your Instagram business page using the Booksy scheduling app.
A Surprise Celebration for VIP Clients
Every month, Salon Bleu gives one client the VIP treatment.
How to Get the Most Out of Facebook Groups
You may be familiar with Facebook and its marketing possibilities, but one thing you may not be doing is using its Groups feature to its full potential.
10 Marketing Ideas You Should Be Trying
Figuring out which marketing tactics are best for your business sometimes requires some experimentation. Here are 10 suggestions to get you started.
Atlanta Tech Self-Publishes Nail Art Magazine
Nail tech Marlette Robinson launched her own self-published nail magazine, Nail Design 101, six years ago.
Five Reasons to Attend NAILS Foot Forward Summit
Keep moving forward with your education by attending NAILS' first foot care event!
by Beth Livesay
Classes For The Foot Forward Summit Are Live!
Check out the amazing classes lined up for the summit! Register by July 12th to save $100 on your ticket.
Young Nails Biz Talk: Achieving Long Term Success
Habib and Tracey talk about how to achieve long term success in the nail business.
9 Client Bad Habits and How to Handle Them
Sometimes clients are just plain clueless about how their bad habits can make your job more difficult. By educating them, you can turn an awkward moment into a teachable moment.
Sola Salon Studios Brings their Sola Sessions Event to Chicago this September
Tickets are now on sale for the biggest Sola Sessions event ever, which will be held on September 24th, 2018, in downtown Chicago.
On My Mind: Making Your Mark
I am fresh off a trip to America’s Beauty Show in Chicago, where I had the honor of being a guest panelist on The Nailscape’s Making Your Mark in the Nail Industry panel. A few of the questions that came up during this panel are ones I hear frequently, so I thought I would re-address them here.
by Beth Livesay