Online Reviews: Ask Your Faves for a Favor
Phorest’s Chris Brennan recommends that salons generate online reviews by asking for them from their top clients.
Black and White Marble Nail Art Tutorial
Winnie Huang demonstrates a black and white marble nail art design.
How to Use Fragrance Oils to Brand Your Salon
Scent is often overlooked, but it can create powerful associations in the memory. Appealing to clients’ sense of smell is a great way to keep them coming back.
Sponsored by La Palm
How Gel Removal Builds Your Business
Learn how to use proper removal of gel nails to set yourself apart, build your professional reputation, and gain loyal clients.
Beauty Pros Explore Social Media at Salon Digital Summit
Salon Digital Summit kicked off with over 300 attendees and major sponsors including OPI and CND.
Square Appointments Integrates With Social, Search
Square Appointments now integrates with Instagram and Google, allowing salon owners to promote their business and acquire new customers right from their social media feed or search result.
Customer Service: Going the Extra Mile
At Ouidad Salon by Chadwick and Igor, clients are given the opportunity to beautify their car while they beautify themselves.
Use Photo Apps to Make Your Images Pop
Everyone wants to be able to take perfect nail photos, but if you don’t have the ideal setup, you might need a little help making your images pop.
Season of Swag Giveaway 2018
Learn how to enter NAILS Magazine's holiday giveaway for a chance to win hundreds of dollars in gifts from your favorite brands!
Create a Retail Display That Sells in 5 Easy Steps
Anyone can display products in a straight line, but by taking the time to create an engaging display, you will attract customers, entice them to try new products, and ultimately see an increase in sales.
Kick Your Holiday Retail Into High Gear
The most important products you can promote this holiday season are your gift cards.
Staff Reaps the Rewards of Community Service
Staff members at J.Nicolle Salon & Spa can take a paid day off to donate thier time to a charity close to their heart.
Create a Setup for Social Media Pics
“Update your salon interior to have a cute place to take pictures — even a small corner will do,” says Stephanie Mitchell, the owner of beauty business specialist Sunnystorm Marketing.
How to Post Your First YouTube Video
Go from newcomer to successful YouTube content publisher by following these steps.
Crowdsourcing: What Does Your Salon Do To Raise Money For Charity?
This month we asked nail techs: What does your salon do to raise money for charity?
5 Things to Consider Before Starting Your Own Indie Nail Polish Line
Keeping these important points in mind will take you a long way toward creating an indie polish brand that succeeds.
Announcing Salon Digital Summit
Join NAILS and Modern Salon for the first Salon Digital Summit, coming to Los Angeles November 4-6.